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The Marketing Specialist I supports the of marketing initiatives by leveraging strong communication skills basic project coordination experience and an understanding of customercentric strategies. This role requires collaboration across teams and a focus on enhancing customer journeys engagement and user experience through foundational marketing knowledge and tools.
Support marketing and customer experience initiatives through administrative research and coordination tasks.
Create edit and manage content and materials using Microsoft Office Suite (Teams Word PowerPoint Excel Outlook).
Participate in the development of customerfocused materials by applying knowledge of customer journeys buyer personas and engagement strategies.
Collaborate with team members via Microsoft Teams to assist in planning and presenting marketing initiatives.
Assist with usability and experience design efforts as part of improving customer interaction and satisfaction.
Contribute to tracking and reporting on customer engagement and satisfaction metrics.
Intermediate proficiency in Microsoft Office Suite (Teams Excel Word PowerPoint Outlook)
Strong communication and presentation skills in both inperson and virtual settings
Foundational understanding of customer journeys buyers journeys or personas
Prior experience in the utilities industry
1 year of experience in project management
2 years in technology customer support or customer service
3 years in usability or customer experience design
Foundational knowledge of AccountBased Marketing (ABM)
Working understanding of B2B customer engagement and satisfaction metrics
Required Experience:
Unclear Seniority
Contract