Salesforce Marketing Cloud - Senior Associate
Salesforce Marketing Cloud - Senior Associate
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Job Description
Line of Service
AdvisoryIndustry/Sector
Not ApplicableSpecialism
SalesforceManagement Level
Senior AssociateJob Description & Summary
At PwC our people in business application consulting specialise in consulting services for a variety of business applications helping clients optimise operational efficiency. These individuals analyse client needs implement software solutions and provide training and support for seamless integration and utilisation of business applications enabling clients to achieve their strategic objectives.In Salesforce marketing and sales at PwC you will specialise in providing consulting services for Salesforce applications related to marketing and sales. You will analyse client requirements implement software solutions and provide training and support for seamless integration and utilisation of Salesforce marketing and sales applications. Working in this area you will enable clients to optimise their marketing and sales processes enhance customer engagement and achieve their strategic objectives.
Focused on relationships you are building meaningful client connections and learning how to manage and inspire others. Navigating increasingly complex situations you are growing your personal brand deepening technical expertise and awareness of your strengths. You are expected to anticipate the needs of your teams and clients and to deliver quality. Embracing increased ambiguity you are comfortable when the path forward isnt clear you ask questions and you use these moments as opportunities to grow.
Examples of the skills knowledge and experiences you need to lead and deliver value at this level include but are not limited to:
- Respond effectively to the diverse perspectives needs and feelings of others.
- Use a broad range of tools methodologies and techniques to generate new ideas and solve problems.
- Use critical thinking to break down complex concepts.
- Understand the broader objectives of your project or role and how your work fits into the overall strategy.
- Develop a deeper understanding of the business context and how it is changing.
- Use reflection to develop self awareness enhance strengths and address development areas.
- Interpret data to inform insights and recommendations.
- Uphold and reinforce professional and technical standards (e.g. refer to specific PwC tax and audit guidance) the Firms code of conduct and independence requirements.
Role Level Sr. Associate
Role Title Sr. Developer
Year of Experience 5 years
Educational Qualifications B.E/
Job Description
The Developer will be working with the PWC Salesforce team to implement the solution which comprises of Marketing Cloud & CDP Platform. The Developer needs to be a demonstrated expert in technical implementation either by configuration or code which leads to the successful delivery of Projects.
Must Have Qualifications:
4 years of handson experience with Marketing Cloud and Data Cloud (CDP) with Datorama Pardot or Personalization.
Strong Knowledge on either SF Marketing Cloud and Data cloud is must.
Minimum 2year hands on SQL experience
Bachelors degree or equivalent
2 years of experience with data management data transformation ETL preferably using cloudbased tools/infrastructure
Experience managing largescale fulllife cycle implementation of personalization solution
Strong aptitude toward communicating complex business and technical concepts using visualization and modeling aids. Ability to conceptualize and design sophisticated wireframes workflows and diagrams
Relevant Salesforce experience in Sales & Service Cloud as well as Marketing Cloud related certifications is a plus (Marketing Cloud Consultant Administrator Advanced Administrator Service Cloud Consultant Sales Cloud Consultant etc.
Additional Duties & Responsibilities:
Work with data integration technologies to design and implement new solutions and processes for clients to support new customer experience strategies
Identify data points to enable use cases
Analyze data for usability in CDP
Identify data cleansing requirements
Map data sources to CDP data objects (which requires detailed knowledge of the CDP data model)
Map data fields to CDP data fields
Identify the need to custom CDP objects
Determine the relationship between CDP data objects
Identify the appropriate primary and secondary keys for each object
Determine the specific unification algorithms for the data of a given client
Design test data to test the data model and unification algorithms
Execute complex system tests
Create web pages and tests on Salesforce Interaction Studios utilizing your knowledge expertise of CSS/HTML/JavaScript.
Collaborate with cross functional teams in creating full landing page templates.
Monitor and maintain existing interaction studio templates and campaigns.
Set timelines of deliverables and expectations with all parties involved in a timely manner.
Make content updates in website which are requested via email/ ticketing system
Troubleshoot code and conduct QA review for all Salesforce Interaction Studio campaigns and templates.
Strong problem solving and troubleshooting skills with the ability to make good judgment
Education (if blank degree and/or field of study not specified)
Degrees/Field of Study required:Degrees/Field of Study preferred:Certifications (if blank certifications not specified)
Required Skills
Optional Skills
Accepting Feedback Accepting Feedback Active Listening Advertising Campaign Analytical Thinking Business Communications Campaign Performance Analysis Case Study Channel Partner Management Communication Competitive Analysis Creativity Customer Insight Customer Marketing Customer Relationship Management Customer Segmentation Customers Markets Digital Customer Experience Digital Marketing Digital Workflow Management Email Campaigns Embracing Change Emotional Regulation Empathy Inclusion 23 moreDesired Languages (If blank desired languages not specified)
Travel Requirements
Not SpecifiedAvailable for Work Visa Sponsorship
NoGovernment Clearance Required
NoJob Posting End Date
Required Experience:
Senior IC
Employment Type
Full-Time
