Paid Ads Marketing Manager
Paid Ads Marketing Manager
Posted on :
18-04-2025
Employer Active
1 Vacancy
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Share
Send me jobs like this
Job Alert
You will be updated with latest job alerts via emailValid email field required
Send jobs
Job Description
One of our esteemed clients in the eCommerce space in India is seeking innovative and datadriven marketing professionals to join their dynamic team. They are looking for a Paid Ads Manager to lead advertising strategies and drive measurable growth for their global platform. This role is based in Mumbai.
Role and Responsibility
- Campaign Strategy & : Develop and implement paid advertising strategies on platforms like Google Meta (Facebook/Instagram) TikTok and display networks to drive traffic and conversions.
- MarketSpecific Targeting: Tailor campaigns to align with regional preferences and marketspecific nuances leveraging insights into international audiences.
- Performance Optimization: Analyze campaign performance manage budgets and perform A/B testing to maximize ROAS and improve conversion rates.
- Competitive Analysis: Conduct research to identify growth opportunities and differentiate strategies within the international eCommerce landscape.
- CrossFunctional Collaboration: Partner with Acquisition Selfship LTV teams and Product Marketing Creative and Social Media teams to ensure cohesive messaging across paid media.
- Tracking & Reporting: Set up and optimize tracking mechanisms to monitor success and provide actionable insights.
- Budget Management: Manage monthly and quarterly ad budgets to maximize impact and ensure ROI within the allocated resources.
- Innovation & Trends: Stay updated with industry trends new ad formats and emerging platforms to bring innovative ideas to crossborder ad strategies.
- Dynamic Creative Optimization (DCO): Utilize DCO to tailor ad creatives automatically based on user data refining for optimal performance.
- AI and Machine Learning: Leverage AI to enhance targeting automate bidding and personalize campaigns utilizing predictive analytics for continuous improvement.
Must Have
- Location: This role is based in Mumbai.
- Experience: Minimum 5 years in paid media management with a focus on eCommerce quick commerce or consumerfacing industries.
- Skills:
- Proficiency in platforms like Google Ads Meta Ads and Google Analytics.
- Expertise in data analysis campaign optimization and achieving customer acquisition and ROAS goals.
- Strong organizational skills to manage multiple campaigns across regions and platforms.
- Indepth understanding of crossborder shopping behaviors and strategies for different regions.
- Excellent communication skills for clear reporting and collaboration with crossfunctional teams.
Preferred Qualifications
- Experience with large product catalogs and knowledge of logistics challenges in crossborder eCommerce.
- Familiarity with international payment methods regional shopping behaviors and import/export regulations.
- Previous experience in a highgrowth startup environment is a plus.
Why Join Us
- Be part of a global team redefining the eCommerce space.
- Work with an innovative crossfunctional team focused on professional growth and achieving high performance.
- Enjoy a competitive salary benefits package and performancebased incentives.
google analytics,roas,meta ads,communication skills,paid media management,,organizational skills,dynamic creative optimization,ecommerce,campaign optimization,customer acquisition,machine learning,data analysis,ai,google ads,analytical skills
Employment Type
Full Time
Key Skills
Report This Job
Disclaimer: Drjobpro.com is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.
