Marketing Specialist
Marketing Specialist
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1 Vacancy
Job Description
Turn Thrifted Treasures into Buzzworthy Campaigns That Stick
Voted one of Canada s most respected thrift retailers Talize isn t just selling secondhand they re building a sustainable future. With 16 stores across Ontario and British Columbia Talize champions ecoconscious living and delivers highquality finds that make a real impact. Backed by industry recognition for reducing fashion waste they re on a mission to reshape retail. As they scale globally you ll get the chance to grow your marketing career drive industry change and leave a lasting legacy without relocating.
Job Description
As a Marketing Specialist you ll lead efforts to increase brand visibility drive product demand and grow revenue. This role blends strategic planning with handson managing campaigns across digital and traditional channels collaborating with crossfunctional teams and analyzing market trends to inform smarter decisions and maximize marketing performance.
Job Overview
Shift: Night Shift (Mon Fri 09:00 PM 06:00 AM) Weekends Off
Work Setup: Permanent Work From Home
- Manage customer interactions by reviewing and responding to emails comments and inquiries in a timely professional manner
- Create and edit the monthly social media content calendar
- Coordinate with influencers to support promotional campaigns including scheduling and reviewing their work
- Write and edit copy for store promotions blogs creative briefs radio scripts social media captions instore announcements and receipt messages
- Draft head office memos related to store promotions signage changes and other critical communications
- Gather and analyze marketing data including campaign results conversion rates website traffic social media engagement and competitor benchmarks
- Prepare monthly KPI scorecards for the marketing department
Campaign Management
- Develop implement and oversee marketing campaigns across digital print social media and email channels
- Monitor and assess campaign performance providing actionable insights and improvement recommendations
Content Creation
- Create and curate engaging content for social media blogs websites and other marketing materials
- Collaborate with designers writers and creatives to produce highquality marketing assets
Market Research
- Conduct market research to identify trends customer needs and competitive strategies
- Analyze data to inform and refine marketing tactics
Brand Management
- Ensure consistency in brand voice messaging and visual identity across all platforms
- Develop and maintain comprehensive brand guidelines
Event Coordination
- Plan and execute promotional events
- Manage event logistics including vendor coordination and production of marketing materials
Digital Marketing
- Oversee the company s social media presence including scheduling content engaging audiences and tracking analytics
- Optimize website content for SEO and manage paid online advertising (e.g. Google Ads social media ads)
Partnerships and Collaborations
- Identify and establish relationships with key partners influencers and stakeholders
- Coordinate joint marketing initiatives and sponsorships
Reporting and Analytics
- Track key performance indicators (KPIs) across all marketing activities
- Use datadriven insights to refine and improve marketing strategies
Requirements
The Qualifications We Seek
Education Experience and Requirements
- Bachelor s degree in Marketing Business Administration or a related field
- 4 7 years of experience in marketing or a similar role
- Solid understanding of digital marketing platforms (e.g. Google Analytics social media tools)
- Excellent communication and writing skills
- Creative problemsolver with the ability to think strategically
- Ability to manage multiple projects and collaborate within a team
- Proficiency in Microsoft Office and marketing tools (e.g. Adobe Creative Suite CRM platforms)
Preferred Qualifications
- Proven experience in content creation and copywriting
- Working knowledge of SEO best practices
- Familiarity with marketing analytics and reporting tools
- Certification in Google Analytics or other digital marketing programs
Core Competencies
- Strong verbal and written communication skills for clear collaboration and messaging
- Adaptability to quickly respond to change and embrace new tools or processes
- Problemsolving abilities to address challenges and develop effective solutions
- Time management skills to meet deadlines and maintain productivity
- Teamwork mindset that values diverse perspectives and shared success
- Technical proficiency with marketing tools software and systems relevant to the role
- Critical thinking to assess information and make evidencebased decisions
- Selfmotivation and initiative in pursuing development and meeting goals
- Emotional intelligence to manage interpersonal relationships with empathy and professionalism
- Ethical behavior and professionalism in all workplace interactions
Work Environment
- May require occasional travel for store visits and meetings
- Flexibility to work beyond standard business hours when needed
Benefits
Exciting Perks Await!
- Competitive Salary Package
- Fully customized Emapta laptop with peripherals
- Night differential pay to maximize your earnings
- Permanent WFH arrangement
- Fixed weekends off
- HMO coverage with free dependent upon regularization
- Unlimited upskilling through Emapta Academy courses (Want to know more Visit 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
- Exclusive Emapta Lifestyle perks (hotel and restaurant discounts and more!
- Unlimited opportunities for employee referral incentives across the organization
- Standard government and Emapta benefits
- Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
- Fun engagement activities for employees
- Mentorship and exposure to global leaders and teams
- Career growth opportunities
- Diverse and supportive work environment
Welcome to Emapta Philippines!
Join a team that values camaraderie excellence and growth. Recognized as one of the Top 20 Dream Companies of Filipinos in 2024 Emapta stands proudly alongside industry giants offering stability and exciting career opportunities. Your career flourishes here with competitive compensation international clients and a work culture focused on collaboration and innovation. Be part of the #EmaptaEra apply now and create your global success story.
The Qualifications We Seek Education, Experience, and Requirements Bachelor s degree in Marketing, Business Administration, or a related field 4 7 years of experience in marketing or a similar role Solid understanding of digital marketing platforms (e.g., Google Analytics, social media tools) Excellent communication and writing skills Creative problem-solver with the ability to think strategically Ability to manage multiple projects and collaborate within a team Proficiency in Microsoft Office and marketing tools (e.g., Adobe Creative Suite, CRM platforms) Preferred Qualifications Proven experience in content creation and copywriting Working knowledge of SEO best practices Familiarity with marketing analytics and reporting tools Certification in Google Analytics or other digital marketing programs Core Competencies Strong verbal and written communication skills for clear collaboration and messaging Adaptability to quickly respond to change and embrace new tools or processes Problem-solving abilities to address challenges and develop effective solutions Time management skills to meet deadlines and maintain productivity Teamwork mindset that values diverse perspectives and shared success Technical proficiency with marketing tools, software, and systems relevant to the role Critical thinking to assess information and make evidence-based decisions Self-motivation and initiative in pursuing development and meeting goals Emotional intelligence to manage interpersonal relationships with empathy and professionalism Ethical behavior and professionalism in all workplace interactions Work Environment May require occasional travel for store visits and meetings Flexibility to work beyond standard business hours when needed
Employment Type
Full Time
