Head of Paid Search

THE OPPORTUNITY

We are excited to grow our Digital team specifically our paid search practice! The Head of Paid Search position is at the heart of our digital business providing a unique link between strategy planning buying and analysis functions. This leader will be able to work collaboratively with Executive Leadership Client Services (and Clients) Data Analytics Media and Operations successful candidate will be empowered to lead a team responsible for directly planning strategizing building executing and optimizing PPC media campaigns across diverse business portfolios while running the overall search practice and managing the team. This employee will be exposed to multiple areas of media including media mix modeling data analysis traditional media planning/buying (TV Radio Print etc. social media teams programmatic trading and be a leader of a fastgrowing team.

JOB RESPONSIBILITIES

Exhibit thought leadership and ongoing innovation with all clients and internal teams on Paid Search

Leverage expertise to drive company revenue by way of client ROI/ROAS within the medium

Manage develop and grow the paid search team driving to accomplish bigger and better things for our clientele

Grow client business via surpassing KPIs delivering insights and building relationships

Leverage campaign management and business intelligence tools

Be the driver for the Search practice to deliver awardwinning results foster innovation and rapid acceleration towards the cutting edge within search

Consistently demonstrates a focus on improving process and workflow including (but not limited to) task automation tool adoption utilization of globally sourced resources etc.

Builds and maintains relationships with seniorlevel agency partners (Google Microsoft etc. to facilitate training education and other miscellaneous support needs on behalf of the assigned clients and teams.

Contributes and/or leads business development efforts when required.

Work with other marketing departments to aid in any of the following: Ad operations Precampaign Analysis Postcampaign insight reporting Troubleshooting Media POVs and media insights.

QUALIFICATIONS

10 years of Paid Search experience with management experience

Agency or clientside experience preferable

Demonstrated experience in scaling paid search teams and clients

Google Bing expertise/certifications (incl. shopping); Amazon a plus

Experience with tags/pixels and GTM

Excellent polished presentation skills; comfortable in clientfacing roles

Strong communication skills and an ability to work both independently and contribute within a team environment

Strong mathematical and analytical skills are essential

The ability to work with large datasets in Excel files and BI internal tools

A working knowledge of statistical models

A startup mindset

Attention to detail and a proactive problemsolving mentality

Experience with DSP Social Media buying platforms preferred

BENEFITS & PERKS

Comprehensive benefits package that includes health vision and dental insurance with generous employer contribution

Ongoing education & training

Open office and casual work atmosphere

Company sponsored events & team building experiences

Requirements

Benefits