Director Global Brand Marketing
Director Global Brand Marketing
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$ 170000 - 200000
1 Vacancy
Job Description
Paulas Choice is Your Right Choice!
Paulas Choice is a leading multinational skincare brand with over 29 years in the industry! Our mission is to empower people around the world with the knowledge and products they need to achieve their own definition of beauty. Were looking for passionate and talented people to join our team as we continue to revolutionize the beauty industry.
Paulas Choice is committed to diversity. Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds not just because its the right thing to do but because it makes our company stronger. We hope you agree. If you share our values and our enthusiasm for empowering people to achieve their own definition of beautiful Paulas Choice could be a wonderful fit for you.
*What we offer you:
- A robust benefits package including health vision dental retirement and more
- Flexible spending account Employee assistance program
- Fitness perks meditation app membership and more
- Product samples and discounts
- Most roles are fully remote (roles that are required to be at our Seattle HQ can be found in the details section of this job post)
- Great location for roles that are hybrid or fully onsite were in the heart of Seattles beautiful International District
- Did we mention were a dogfriendly office
*Please note these benefits are only available to fulltime Paulas Choice employees.
In addition to our core benefits outlined above heres some additional reasons you should consider a career at Paulas Choice:
- Were committed to innovation were constantly developing new and innovative products that are based on the latest scientific research.
- Were customer centric we believe that our customers deserve the best possible products and services.
- Were a diverse and inclusive workplace we value diversity and inclusion in all aspects of our business and are committed to learning along the way. We believe that our employees unique perspectives and experiences make us a stronger company.
- Were passionate about making a difference we believe that beauty is more than just skin deep. Were committed to using our platform to share research education and skin positivity.
If youre looking for a career where you can make a real difference join Paulas Choice today! Were looking for talented and passionate individuals to help us change the world one face at a time.
How youll have an impact at Paulas Choice:
You will drive the ideation and of 360 marketing plans for core campaigns new launches by working crossfunctionally with teams including Product Development Retail Marketing Merchandising Regulatory Digital Marketing PR Social Influencer Global Creative Copy and Key Accounts.
As a Director of Global Brand Marketing a typical day might include a mix of the following:
- Drive the entire process of 360 marketing campaigns from concept creation through ensuring timely delivery brand consistency and measurable results.
- Create breakthrough campaigns that push the brand forward while maintaining the brands DNA.
- Manage the development and deployment of the launch toolkits containing campaign concept messaging claims content strategy paid media assets instore assets ecommerce assets press releases influencer guidelines and activation concepts.
- Work closely with Global teams to present the global strategy for all 360s and ensure cohesion and compliance with global strategy and to drive global calendar adoption.
- Work closely with Creative Product/Brand Marketing Copy Social Influencer and all channel leads to ensure a cohesive and consistent consumer journey through the marketing funnel.
- Be the conduit across all channels to ensure clarity and consistency of timing messaging assets promotions across all channels throughout the campaign.
- Storytell the brand point of difference.
- Develop creative advertising strategy to align on media direction and platforms.
- Partner with creative and retail marketing teams to drive brand concepting for visual merchandising.
- Develop clear thoughtful and comprehensive briefs for internal and external content team to create bestinclass assets.
- Contribute to content creation process with clear feedback & strategic direction.
- Create and update the Brand Marketing calendar with all campaign activations across all marketing touchpoints and channels.
- Partner with regional and channel leads to develop a deep understanding of market and customer segment opportunities to create campaigns that drive revenue goals.
The Details:
- Location: We are based in Seattle and although we are looking nationally local candidates are preferred.
- Hours: Typically business hours but with flexibility to global time zones and extended hours as needed.
- Physical requirements: Ability to both sit for long periods of time & handle long periods of screen time
- Travel requirements: Up to 10
What youll bring to the table:
- 10 years marketing experience.
- Experience working in prestige beauty luxury or fashion industries with a deep understanding of the skincare market.
- Experience with Wholesale partners.
- Excellent communication presentation and interpersonal skills with the ability to collaborate effectively across teams and influence stakeholders at all levels.
- Demonstrated experience in providing marketing thought leadershiptaking consumer insight and using it to drive thinking and strategic decisions.
What can help you really stand out:
- You area consumerobsessed integrated marketing leader who knows how to cut through the noise of a cluttered landscape.
Approximate Salary Range Based on Experience and Location:
$170000 $200000 USD/annually
#LING1
Paulas Choice Skincare determines the pay for positions using local national and industryspecific survey data. We evaluate external and internal equity and the cost of labor/prevailing wage index in the relative marketplace for jobs directly comparable to jobs within our company. Our posted salary range is based on national data and may be refined for a candidates region/town/cost of living.
For new hires we strive to make competitive offers allowing the new employee room for future growth. The exact base salary is determined by various factors including experience skills education geographic location and budget. This position is also eligible for participation in the company discretionary bonus plan.
Paulas Choice Skincare is an Equal Opportunity Employer and does not discriminate on the basis of race color gender identity religion sex age national origin disability veteran status sexual orientation genetic information or any other classification protected by Federal State or Local law.
We are committed to create a workplace that is inclusive of all. Where everyone feels empowered to bring their full authentic self to work. Where embracing cultural differences accepting others without bias and antiracism are reflexes not an initiative.
Please note:
At any time with or without notice Paulas Choice reserves the right to add/delete/change the positions requirements.
If you are an individual with a disability in need of assistance at any time during our recruitment process please contact us at . This email is intended for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.
We take your privacy seriously. For details please see our Privacy Notice.
Required Experience:
Exec
Employment Type
Full Time
