Advertising Marketing Specialist
Advertising Marketing Specialist
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Job Description
Job Title: Ad Marketing Specialist
Job Summary:
We are seeking a highly motivated and resultsdriven Ad Marketing Specialist to join our dynamic team working 100 remotely. The ideal candidate will be responsible for developing implementing and optimizing digital advertising campaigns across various platforms to drive brand awareness generate leads and increase conversions. You will leverage your expertise in digital marketing to analyze campaign performance identify trends and make datadriven decisions to achieve our marketing goals.
Responsibilities:
- Develop and execute comprehensive digital advertising strategies across platforms such as Google Ads Facebook Ads Instagram Ads LinkedIn Ads and other relevant channels.
- Manage and optimize ad campaigns to maximize ROI and achieve key performance indicators (KPIs).
- Conduct thorough keyword research audience targeting and competitive analysis.
- Create compelling ad copy and visuals that resonate with target audiences.
- Monitor and analyze campaign performance using analytics tools (e.g. Google Analytics platformspecific analytics).
- Generate regular reports on campaign performance providing insights and recommendations for optimization.
- Stay uptodate with the latest trends and best practices in digital advertising.
- Collaborate with crossfunctional teams including content creators designers and sales to ensure campaign alignment.
- Manage ad budgets effectively and ensure efficient allocation of resources.
- A/B test ad creatives landing pages and other campaign elements to optimize performance.
Qualifications:
- Proven experience as an Ad Marketing Specialist or similar role.
- Strong understanding of digital advertising platforms and best practices.
- Proficiency in using analytics tools to track and analyze campaign performance.
- Excellent written and verbal communication skills.
- Strong analytical and problemsolving abilities.
- Ability to work independently and manage multiple projects simultaneously.
- Familiarity with marketing automation tools and CRM systems is a plus.
- Bachelors degree in Marketing Advertising or a related field (preferred).
Benefits:
- 100 Work From Home Setup: Enjoy the flexibility and convenience of working from anywhere.
- Government Mandated Benefits: SSS PhilHealth PagIBIG.
- 13th Month Pay: Receive an additional months salary as a bonus.
- HMO Life and Health Coverage: Comprehensive health insurance for you and your dependents.
- 20 Night Premium Pay: Earn a premium for work performed during night hours.
- Sick and Vacation Leave: Enjoy paid time off for rest and relaxation.
Employment Type
Full Time
