Product Marketing Manager Tanager and Hyperspectral Data

Welcome to Planet. We believe in using space to help life on Earth.

Planet designs builds and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloudbased platform to authoritative figures in commercial environmental and humanitarian sectors. We are both a space company and data company all rolled into one.

Customers and users across the globe use Planets data to develop new technologies drive revenue power research and solve our worlds toughest obstacles.

As we control every component of hardware design manufacturing data processing and software engineering our office is a truly inspiring mix of experts from a variety of domains.

We have a peoplecentric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.

Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco Washington DC Germany Austria Slovenia and The Netherlands.

About the Role:

Planet is seeking a dynamic and experienced Product Marketing Manager to spearhead the gotomarket strategy for our Tanager hyperspectral data products. As part of Planets cuttingedge Earth observation portfolio Tanager1 is designed to provide some of the highestquality commercial hyperspectral data on orbit. Tanager has been optimized to detect and track methane emissions providing critical insights for environmental monitoring regulatory compliance and sustainability initiatives. In this role you will work closely with the Tanager Mission and product teams to position these capabilities in the market shape messaging and drive customer adoption across industries including energy civil government agriculture mining environmental science defense and other commercial enterprises.

This role demands a strategic thinker who can translate complex technical details into compelling value propositions for a diverse customer base. The range of potential applications for hyperspectral data is vast and a key part of your role will be to help identify which opportunities (beyond methane detection) are the best fit for our capabilities. The ideal candidate will have a deep understanding of remote sensing technology and its applications particularly in climate and emissions monitoring energy defense and industrial markets. You will be instrumental in driving the adoption of Tanagers capabilities further establishing Planet as a leader in the hyperspectral market.

This is a fulltime hybrid position and is expected to work from our San Francisco HQ approximately 3 days per week.

Impact Youll Own:

• Develop and execute the gotomarket strategy for the Tanager hyperspectral product line including market analysis competitive positioning and messaging.
• Collaborate with the Tanager Product team to understand product capabilities and translate them into clear concise value propositions for customers.
• Work with the Mission Director and Product to refine the program strategy and lead efforts to identify and prioritize promising commercial application areas for hyperspectral data.
• Collaborate with the Sales Marketing and Product teams to create compelling materials including website content datasheets demos presentations and case studies to support sales and marketing efforts.
• Drive awareness and thought leadership through whitepapers webinars and industry engagements.
• Partner with the Product and Commercial teams to develop enablement tools and training materials.
• Drive product launches and ensure successful market adoption of Hyperspectral data products.
• Monitor market trends and customer feedback to inform product development and marketing strategies.
• Represent Planet at industry events and conferences showcasing the Tanager product line and building relationships with key stakeholders.

What You Bring:

• Bachelors degree.
• 6 years of product marketing experience with a track record of driving gotomarket strategies for technical products.
• Ability to translate complex technical concepts into compelling narratives that resonate with different audiences.
• Ability to analyze market trends competitive landscapes and customer insights to shape GTM strategy.
• Ability to work crossfunctionally and manage multiple projects simultaneously.

What Makes You Stand Out:

• Deep understanding of Earth observation data especially hyperspectral data applications in agriculture energy climate monitoring and defense.
• Experience working with commercial and government stakeholders to drive adoption of geospatial data solutions.
• Familiarity with cloud computing platform development and APIs.

Application Deadline:

June 18 2025 by 11:59 PM PDT

Benefits While Working at Planet:

These offerings are dependent on employment type and geographical location based upon applicable law or company policy.

• Comprehensive Medical Dental and Vision plans
• Health Savings Account (HSA) with a company contribution
• Generous Paid Time Off in addition to holidays and companywide days off
• 16 Weeks of Paid Parental Leave
• Remotefriendly work environment
• Wellness Program and Employee Assistance Program (EAP)
• Home Office Reimbursement
• Monthly Phone and Internet Reimbursement
• Tuition Reimbursement and access to LinkedIn Learning
• Equity
• Commuter Benefits (if local to an office)
• Volunteering Paid Time Off

Compensation:

The US base salary range for this fulltime position at the commencement of employment is listed below. Additionally this role might be eligible for discretionary shortterm and longterm incentives (bonus and equity). The final salary range is determined by job related experience skills and location. The range displays our typical hiring range for new hire salaries in US locations only. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Why we care so much about Belonging.
Were dedicated to helping the whole Planet and to do that we must strive to represent all of it within each of our offices and on all of our teams. Thats why Planet is guided by an ultimate north star of Belongingdreaming big as we approach our ongoing work. If this job intrigues you but youre thinking you might not have all the qualifications please... do apply! At Planet we are looking for wellrounded people from around the world who can contribute to more ways than just what is listed in this job description. We dont just fill positions we aspire to fulfill peoples careers most excited about folks who are motivated by our underlying humanitarian efforts. We are a few orbits around the sun before we get to where we want to be so we hope youre excited to come along for the ride.

EEO statement:
Planet is committed to building a community where everyone belongs and we invite people from all backgrounds to apply. Planet is an equal opportunity employer and committed to providing employment opportunities regardless of race religious creed color national origin ancestry physical disability mental disability medical condition genetic information marital status sex gender gender identity gender expression pregnancy childbirth and breastfeeding age sexual orientation military or veteran status or any other protected classification in accordance with applicable federal state and local laws. Know Your Rights.

Accommodations:
Planet is an inclusive community and we know that everyone has their own needs. If you have a disability or special need that requires accommodation during the hiring process please reach out to or contact your recruiter with your request. Your message will be confidential and we will be happy to assist you.

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