Talent Ad - Digital Analyst
Talent Ad - Digital Analyst
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Unlock Campaign Insights: Deliver regular and adhoc analyses to measure marketing effectiveness across channels (paid social CRM)
Own Analytics Infrastructure: Manage Adjust (MMP) GA4 and GTM ensuring flawless tracking and data integrity
Drive Innovation: Guide A/B tests hotspot/path analysis and new tech adoption to uncover deeper behavioural insights
PrivacyFirst Analytics: Implement compliant data collection (consent mode CCPA/GDPR alignment)
Lead Through Data: Mentor analysts partner with marketing/product teams and integrate behavioural data into core reporting
Technical MustHaves:
3 years in digital analytics with mastery ofGA4 GTM and MMPs(Adjust/AppsFlyer).
SQL/Pythonproficiency and API experience.
Experience withattribution modelsand compliance (e.g. consent management).
Strategic Fit:
Ability totranslate data into execready stories(Looker Studio/Tableau).
Passion forexperimentation culture(A/B tests MMM).
Collaborative mindsetyou bridge marketing product and tech teams.
Bonus Skills:
Google Ads/Salesforce CDPs (e.g. Segment) or product analytics tools (Mixpanel/Heap).
Cloud platforms (Azure BigQuery).
Disruptors in the field always welcome!
Contact JADE GELDENHUYS on quoting the Ref: CTD000081.
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Required Experience:
IC
Employment Type
Full-Time
