B2B Field Marketing Specialist 13506
B2B Field Marketing Specialist 13506
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Basic Function
Its an exciting time to join the HF Sinclair Marketing Team in our Retail Fuels Division. Over the last 100 years we have grown to over 1500 Sinclair sites and have an ambitious growth plan to continue growing significantly over the coming years.
HF Sinclair in Salt Lake City UT is currently seeking for an experienced and creative B2B marketer to enable our sales team to enhance our existing distributor relationships and grow our distributor network. This is a hybrid role which primarily focusses on strategic elements while at the same time is responsible for the implementation of certain tactical elements. This person will be our Brand Marketing Teams focal point and main representative with our distributor community with the aim of enhancing our Distributor Value Proposition. This role also encompasses the management and growth of our fleet fuel card program.
Job Duties
- Create and market our Distributor Value Proposition (DVP)
- Implement Salesforce Pardot and create ABM campaigns to retain and attract new distributors to our network
- Manageour strategy for and participation at industry trade events such as WPMA and deliver ROI4
- Manageour fleet card program with our 3rd party WEX
- Develop and implement CoOp Advertising program
- Create and publish Distributor communications
- Support local and regional promotion and grand opening program development
- Create relevant and impactful Marketing Materials to enable our Sales team to engage with distributors
Special assignments or tasks assigned to the employee by their supervisor as determined from timeto time in their sole and complete discretion
Experience
7 years of professional marketing experience
5 years of B2B marketing experience
Working with agencies to implement ABM campaigns that deliver positive ROI
Creating successful campaigns with Salesforce Pardot or similar B2B email marketing platform
Managing trade show booth planning implementation and events
Working with and growing fleet card or credit card programs
Working with distributors or franchisees of all sizes to grow each others businesses
Preferred Educational Level:
Experience in assigned petroleum product is preferred.
Education Level
Bachelors degree in marketing or a similar businessrelated field
Required Skills
Presentation to groups of all sizes
Strong organizational skills & project management
Strategy Development & Implementation
Collaborating with team crossfunctional team and customers
Preferred Skills:
Experience working with Agile methodology and ways of working
Copywriting
Supervisory/Managerial Responsibility
A dotted line Marketing Implementer to support with certain job duties and responsibilities.
Work Conditions
Hybrid In general work from home on Mondays and Fridays. Work from Salt Lake City office Tuesdays Wednesdays and Thursdays. On occasion there will be a business need to come to the office on a Monday or a Friday. Certain events sponsorships and trade shows may require working on a weekend.
Travel 10 25 by land and air required. Subject to all weather and varying road conditions.
Our One HF Sinclair Culture:
At HF Sinclair we are united through our One HF Sinclair Culture which is underpinned by our five core values of Safety Integrity Teamwork Ownership and Inclusion. Developed to empower our people our five core cultural values are at the heart of everything we do and extend to how we engage our stakeholders. These values influence our decisions shape our behaviors and keep us connected across the entire organization.
We maintain a true Safety culture for our employees communities environments and customers. Our goal is to make sure everyone returns home safely each day. We have a longstanding commitment to Integrity and ethical behavior and do what is right for our employees investors communities and the environment. We encourage employees to Step Up and Stand Out by championing a culture of Teamwork and Ownership. We foster a culture of Inclusion by encouraging diversity of experiences viewpoints and backgrounds. What makes each of us different together makes us stronger.
About HF Sinclair Corporation
HF Sinclair Corporation headquartered in Dallas Texas is an independent energy company that produces and markets highvalue light products such as gasoline diesel fuel jet fuel renewable diesel and other specialty products. HF Sinclair owns and operates refineries located in Kansas Oklahoma New Mexico Wyoming Washington and Utah and markets its refined products principally in the Southwest U.S. the Rocky Mountains extending into the Pacific Northwest and in other neighboring Plains states. HF Sinclair supplies highquality fuels to more than 1500 branded stations and licenses the use of the Sinclair brand at more than 300 additional locations throughout the country. In addition subsidiaries of HF Sinclair produce and market base oils and other specialized lubricants in the U.S. Canada and the Netherlands and export products to more than 80 countries. Through its subsidiaries HF Sinclair produces renewable diesel at two of its facilities in Wyoming and also at its facility in Artesia New Mexico. HF Sinclair provides petroleum product and crude oil transportation terminalling storage and throughput services to its refineries and the petroleum industry.
Equal Opportunity Employer
HF Sinclair Corporation is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin age disability veteran status or any other prohibited ground of discrimination.
Required Experience:
Unclear Seniority
Employment Type
Full Time
