Social Media Graphic Design - Black Hills Harley Davidson

Were seeking a creative strategic and detailoriented person to take the lead on our Social Media & Graphic Design. This multifaceted role blends visual design with social media strategy and . Youll oversee content creation campaign planning digital engagement and brand storytellingworking closely with the Operations Manager and Events Coordinator to support dealership promotions events and overall brand presence.

This role demands strong project management exceptional communication creative problemsolving and a passion for both design and digital platforms.

Key Responsibilities:

Social Media Strategy &

Manage organic and paid social campaigns across Facebook Instagram YouTube and X (formerly Twitter) for the Black Hills HarleyDavidson group of stores.
Own the social media voice and ensure brand consistency across all channels
Monitor and respond to comments messages reviews and customer interactions in a timely brandappropriate manner
Maintain and update Facebook and website Events calendars; monitor activity on platforms like Google My Business Yelp and Bing Places
Track performance metrics generate reports and make datainformed content and engagement strategy adjustments
Stay on top of platform updates algorithm changes and emerging digital trends
 

Content Creation & Graphic Design

Design promotional graphics email campaigns event signage and marketing materials using Adobe Creative Suite Figma or similar tools
Ensure all visuals meet brand standards for color typography and style
Collaborate with the Ops and Events teams on campaigns mood boards renderings and layouts
Photograph and film dealership events and daily activity for digital use
 

Digital Marketing & Online Presence

Maintain and update website content events calendars and dealership info across all 5 locations with internal and external team support.
Create and send email blasts aligned with current events promotions and dealership initiatives
Monitor and maintain accuracy across Google Yelp Foursquare Bing and other digital listings
Coordinate with Sonic Corporate Marketing on paid digital promotions (Google Ads etc.
 

Events & InPerson Support

Assist in planning promoting and executing dealership events weekly promotions and largescale annual experiences like the Sturgis Rally.
Monitor instore signage and customerfacing visuals to ensure a premium brand experience
 

Qualifications :

Bachelors degree in marketing advertising design communications or a related field preferred
35 years of experience in social media marketing and/or graphic design (powersports automotive or retail industry a plus)
Proficiency in Adobe Creative Suite (Photoshop Illustrator) and Figma
Strong understanding of visual design layout typography and branding
Experience managing business social media accounts and interpreting performance metrics
Familiarity with project management tools (Monday Asana or similar)
Ability to work independently multitask effectively and meet deadlines in a fastpaced environment
A creative mindset with a passion for visual storytelling and community engagement
 

Join Us

If youre passionate about content creation design and building community through digital storytellingwhile being part of a team that celebrates motorcycles adventure and customer experiencewe want to meet you!

Additional Information :

All your information will be kept confidential according to EEO guidelines.

Remote Work :

No

Employment Type :

Fulltime