Director of Marketing
Director of Marketing
Posted on :
12-04-2025
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1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
12-04-2025
Job Description
Job Title: Marketing Director
DQE Communications headquartered in Pittsburgh Pennsylvania is a fiberoptic Internet and data network access provider for businesses and carriers in Pennsylvania West Virginia and Ohio. DQE was established in 1997 as a dark fiber infrastructure company in the Pittsburgh metropolitan area. Over the years DQE has grown in both our fiber footprint and our product offerings to become one of the leading regional providers of secure reliable data network services. With an ongoing commitment to structured wellplanned growth DQE is continuously expanding the fiber optic network to serve even more customers.
Working with DQE means businesses and keystone institutions get a partner dedicated to understanding specific needs and committed to delivering the right solution.
Job Summary:
The Marketing Director at DQE will be responsible for planning implementing and managing marketing campaigns and initiatives to promote the companys products and services. This role requires a strategic thinker with a strong background in marketing exceptional project management skills and the ability to drive impactful results. The ideal candidate will have a strong background in strategic marketing management demand generation marketing reporting & operations and field marketing. Must be local to the Pittsburgh area. Hybrid work environment.
Key Job Responsibilities:
Required Skills/Abilities:
Education and Experience:
DQE Communications headquartered in Pittsburgh Pennsylvania is a fiberoptic Internet and data network access provider for businesses and carriers in Pennsylvania West Virginia and Ohio. DQE was established in 1997 as a dark fiber infrastructure company in the Pittsburgh metropolitan area. Over the years DQE has grown in both our fiber footprint and our product offerings to become one of the leading regional providers of secure reliable data network services. With an ongoing commitment to structured wellplanned growth DQE is continuously expanding the fiber optic network to serve even more customers.
Working with DQE means businesses and keystone institutions get a partner dedicated to understanding specific needs and committed to delivering the right solution.
Job Summary:
The Marketing Director at DQE will be responsible for planning implementing and managing marketing campaigns and initiatives to promote the companys products and services. This role requires a strategic thinker with a strong background in marketing exceptional project management skills and the ability to drive impactful results. The ideal candidate will have a strong background in strategic marketing management demand generation marketing reporting & operations and field marketing. Must be local to the Pittsburgh area. Hybrid work environment.
Key Job Responsibilities:
- Develop and execute comprehensive marketing strategies and plans to achieve business objectives and drive market growth.
- Conduct market research and competitive analysis to identify trends opportunities and customer needs.
- Define target markets and develop segmentspecific strategies to effectively reach and engage audiences.
- Plan implement and oversee multichannel marketing campaigns including digital print social media and events.
- Lead mentor and support the marketing team fostering a collaborative and highperformance work environment.
- Coordinate with other departments to align marketing efforts with company goals and strategies.
- Collaborate with internal teams and external agencies to create compelling content and promotional materials.
- Create and collaborate on the creation of product collateral website press releases and other written marketing content
- Monitor campaign performance analyze data and make datadriven adjustments to optimize results.
- Develop and maintain the companys brand identity and ensure consistency across all marketing channels and materials.
- Create and manage brand guidelines messaging and visual elements to enhance brand recognition and reputation.
- Work closely with product teams to develop marketing strategies and gotomarket plans for new and existing products and services.
- Create and execute product launch plans including promotional activities messaging and sales support materials.
- Develop strategies to increase customer engagement satisfaction and retention through targeted marketing initiatives.
- Implement customer feedback mechanisms and analyze insights to improve marketing efforts and customer experiences.
- Develop and manage the marketing budget ensuring efficient allocation of resources and maximizing ROI.
- Track and report on marketing expenditures performance metrics and campaign effectiveness.
- Track and analyze key marketing metrics and performance indicators to assess the effectiveness of marketing activities.
- Prepare and present regular reports on marketing performance insights and recommendations to senior management.
- Develop and manage relationships with external partners agencies and vendors to enhance marketing efforts and drive results.
- Negotiate contracts and oversee the of marketing partnerships and sponsorships.
Required Skills/Abilities:
- Strong understanding of marketing principles strategies and best practices.
- Excellent project management organizational and analytical skills.
- Exceptional communication and interpersonal skills with the ability to collaborate effectively with crossfunctional teams and stakeholders.
- Excellent leadership communication and interpersonal skills.
- Experience with marketing technical products or background in technology.
- Proficiency in marketing software and tools including CRM systems analytics platforms and design software.
- Ability to work in a fastpaced environment and manage multiple projects simultaneously.
- Proven success in building and managing highperforming marketing teams.
- Strategic thinker with a resultsoriented mindset.
Education and Experience:
- Bachelors degree in Marketing Business Administration Communications or a related field; MBA or advanced degree preferred.
- Minimum of 7years of experience in marketing with a focus on the telecommunications industry or related sectors preferred.
- Proven track record of developing and executing successful marketing strategies.
Required Experience:
Director
Employment Type
Full-Time
Key Skills
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