Brand Manager
Brand Manager
Posted on :
16-03-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
16-03-2025
Job Description
Brand Manager
We are working on a Brand Manager opportunity foraa great CPG client with around 350 employees. In fact they are a leader in their space and revenue has exploded as a result of t exciting new product lines as well as the pandemic up over 120 on Amazon alone.We are looking for someone creative collaborative and is an amazing story teller for one of the companys largest brands!
The Brand Manager is responsible for the growth profitability and integrity of the Brand. They are the steward of the Brand Identity and the Quarterback for all activities that surround the brand. The Brand Manager develops and leads Brand Strategy and the creation of the annual Brand Marketing Plan coordinating with Sales Creative Services Product Management and other Marketing and Media functions to ensure alignment and .
Essential Duties:
Understanding the competitive environment in detail across all channels of distribution.
Understanding and tracking primary sources of business and brand growth opportunities.
Developing researchbased consumer insights.
Analyzing understanding and applying brand metrics and KPIs to decisionmaking and directionsetting activities.
Developing the creative vision for the brand and working with the agency and internal marketing functions to express and activate that vision online and offline.
Owning and driving communication of the Brand Story internally and externally.
Writing Creative Briefs
Collaborating with Sales on customer presentations and business opportunities.
Following and driving social media engagement tactics influencer initiatives and PR for the brand.
Managing and spearheading relationships and communications with Licensors and Celebrities.
Collaborating with Product Management on product strategy to ensure brand alignment in conjunction with commercial opportunity
Minimum Qualifications
Possess a Bachelors Degree in Marketing or a related field. MBA preferred.
Possess 5 years of experience in the Brand Marketing field with proven ability to drive impactful results with modest means.
General experience in other areas of Marketing including engagement with or experience working in product marketing product development and/or creative development teams.
Be proficient in digital marketing strategies and tactics.
Demonstrate the ability to lead people effectively.
Possess strong interpersonal skills and the ability to interface with all levels of Meyer employees and vendors.
Ability to give oral presentations and prepare professional presentations utilizing PowerPoint and digital media.
Detailoriented and possess conceptual/creative skills.
Possess strong organizational project management and problemsolving skills.
Ability to handle multiple tasks simultaneously and establish (and reestablish) priorities for self and team.
Working knowledge of cooking and/or baking is a plus but not required.
Requires prior professional experience in budget management. P&L management experience preferred.
Possess excellent working knowledge of Word Excel Power Point Internet and email applications.
Ability to communicate effectively in English both in verbal and written formats.
Possess the mental and physical capacities to perform the job duties
WORKING CONDITIONS:
Work is performed primarily indoors. Lighting is artificial. Equipment used includes standard office equipment i.e. computer telephone printer personal device. Physical demands include sitting repetitive use of hands grasping standing and walking. Days are primarily Monday through Friday with some overtime and weekends required. Individual in this position may do some traveling. Position requires close contact with all Meyer employees outside vendors and customers.
Desired Skills and Experience
Experience
- 5 year(s): Brand Marketing
- Bachelors or better in Marketing or related field.
- Team Player: Works well as a member of a group
- Innovative: Consistently introduces new ideas and demonstrates original thinking
- Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization
- Goal Completion: Inspired to perform well by the completion of tasks
Jeff Hagan CPC
Executive Decisions Search Group
Managing Director
Please contact me with any questions:
(w)
Follow us on Twitter: Decisions Search Group is a premier international Executive Search Firm committed to helping our clients find
the best possible people in the shortest possible time. Our expertise lies in finding difference makers for our client partners in
Retail Consumer Products and Manufacturing.
Executive Decisions Search Group
Managing Director
Please contact me with any questions:
(w)
Follow us on Twitter: Decisions Search Group is a premier international Executive Search Firm committed to helping our clients find
the best possible people in the shortest possible time. Our expertise lies in finding difference makers for our client partners in
Retail Consumer Products and Manufacturing.
Required Experience:
Manager
Employment Type
Full Time
Key Skills
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