Senior Product Marketing Manager

Were looking for a Senior Product Marketing Manager to join our team and be the driving force behind some of our biggest growth initiatives. In this role youll be accountable for successfully executing crosssell andupsell strategies with your expertlevel project management techniques. Youll work collaboratively with crossfunctional teams to enhance user engagement product adoption and brand differentiation. Youll also play a pivotal role in amplifying the voice of the customer gathering valuable insights and crafting content that empowers both our customers and sales team. You should be highly skilled in creating customercentric content analyzing campaign performance and using datadriven insights to inform strategy. If youre passionate about positioning innovative solutions and have a knack for understanding market trends and customer needs wed love to have you join us!

Who is BigTime

BigTime Software is the Aipowered professional services platform enabling intelligent decisions and delivering profitable growth. Weve proudly been featured on Incs 500 Fastest Growing Companies in America for 4 years in a row. BigTime Software is the engine behind the greatest consulting firms on the planet delivering backoffice time/budgeting and invoicing to over 2700 firms worldwide and tracking over $4 billion in billable time each year. Our flagship product is a SaaSbased system that is custombuilt for the professional services industry.

BigTime is a PEbacked company headquartered out of Chicago with offices in Chicago Phoenix and Poland. Weve proudly been named onCrains Best Places to Work three years in a row if youre motivated to join a hyper growth organization were eager to talk to you.

What We Offer:

• Competitive salary and bonus.

• Company pays 100 of benefits including medical dental vision disability and life insurance.

• 401k with generous company match.

• Hybrid work schedule In office 3 times a week.

• Generous time off and paid company holidays.

• Paid Parental Leave

• Fresh fruit snacks cold brew coffee/tea soda and sparkling water.

• Company provided latest technology & software tools.

What youll be accountable for:

• Growth & Upsell Strategy: Project manage crosssell and upsell strategies to drive growth by developing multichannel demand generation campaigns (blogs webinars email marketing etc) collaborating with product engineering UX sales customer success and operations teams.

• Campaign & Channel Optimization: Collaborate with Content and Demand Generation teams to align campaigns with the buyer journey optimize inapp and digital channels and ensure content availability at each stage to enhance user engagement and product adoption. Track and analyze campaign performance to provide datadriven recommendations that improve the effectiveness of upsell and crosssell efforts.

• Positioning and Messaging: Support the team in crafting customercentric messaging that aligns with BigTimes product positioning across all stages of the buyer journey enhancing brand differentiation.

• Customer Advocacy & Feedback: Support the of customer surveys and feedback loops to gather actionable insights. Work closely with senior team members to ensure feedback informs product enhancements and is communicated to Senior Leadership.

• Customer Stories & Testimonials: Contribute to customer advocacy efforts by collecting testimonials case studies and success stories to reinforce credibility and support the sales cycle.

• Sales Team Enablement: Help empower the sales team by contributing to the development of training materials and keeping them updated on product innovations. Create collateral such as sales pitches and solution documents to improve sales funnel performance and buyer engagement.

• Customer Enablement Materials: Create customerfacing resources to support product adoption engagement and retention ensuring customers have the tools needed for success with new product launches.

• Market & Competitor Insights: Gather competitor intelligence and industry research to inform product release strategies ensuring alignment with current market trends.

• Being onsite at our downtown Chicago office (near Union Station) 3 times per week.

In order to be successful in this role we need someone who has:

• 57 years in product marketing within a highgrowth tech company ideally with project management experience (PMP certification or equivalent preferred) and proven ability to lead crossfunctional initiatives.

• Skilled in creating impactful customerfacing content such as case studies testimonials webinars and sales enablement tools. Experienced in developing and optimizing multichannel campaigns (email webinars inapp messaging) to support customer retention and engagement.

• Proficient in marketing automation tools (e.g. HubSpot 6sense) and CRM platforms (e.g. Salesforce). Strong data analysis skills with experience tracking and reporting on campaign performance to drive strategic improvements.

• Proven ability to work effectively with crossfunctional teams (Product Engineering UX Sales Customer Success) to execute gotomarket strategies align messaging across touchpoints and support customer journey mapping.

• Skilled in gathering customer feedback and translating insights into actionable strategies. Familiar with campaign alignment across the buyer journey and committed to highquality customerfocused content.

• Strong understanding of industry trends and competitor dynamics with the ability to make strategic recommendations and position products effectively based on market research and competitor analysis.

The expected salary for this position ranges from $110000 $160000 annually. The actual salary will be determined on an individualized basis taking into account a wide range of factors including but not limited to relevant skills experience education and where applicable licenses or certifications held. In addition to base salary and a competitive benefits package this position may be eligible for additional types of compensation such as commission or bonuses.

Applicants must be authorized to work in the U.S. BigTime Software Inc. is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability protected veteran status or any other characteristic protected by law.Your Right to Work In compliance with federal law all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.