About the Company:
Snail Inc. is the leading independent global developer and publisher of digital entertainment. Interactive Films is a dynamic and innovative production studio under Snail Inc. dedicated to creating and broadcasting compelling and engaging shortform narrative content such as vertical web series FMV etc. We are committed to delivering highquality entertainment to audiences worldwide.
Job Overview:
Were seeking a multitalented Brand Manager who can expertly integrate brand strategy community engagement and project management to drive the success of our entertainment IPs. As a Brand Manager you will serve as the heartbeat of our entertainment brands leading efforts to build and maintain strong brand identities while fostering fan engagement and overseeing the of key initiatives. This unique role combines strategic thinking communitydriven insights and project leadership to ensure our titles thrive in an everevolving market.
Candidates will need to be bilingual in Chinese/English in order to be a vital connecting piece between Los Angelesbased divisions and Chinese employees partners and production studios. Editorial and verbal translation will be regularly required therefore exceptional verbal and written communication skills in both English and Mandarin are a must. Possession of a valid translation certificate such as American Translators Association (ATA) ASTAUSA (UN Translation Accreditation) or Certified Translation Professional (CTP) is a plus.
Key Responsibilities:
Brand Leadership & Strategy
- Develop and execute comprehensive brand strategies for our entertainment titles ensuring alignment with company goals and fan expectations.
- Drive the creative vision for marketing campaigns collaborating with internal teams to produce highimpact promotional assets (trailers visuals etc..
- Build and maintain relationships with key stakeholders including influencers press and partners.
- Manage relationships with overseas team in China to ensure marketing plans are executed at a global level
Community Engagement
- Cultivate a passionate and loyal fan base by responding to community feedback addressing concerns and celebrating achievements.
- Lead community initiatives such as live streams events and social campaigns to enhance fan engagement.
- Help guide creative content and marketing initiatives based on fan interest and the theme and tone of the IP.
Project Management
- Oversee the planning and of brandrelated projects including title releases updates and marketing campaigns.
- Manage project timelines budgets and resources to ensure highquality deliverables on schedule.
- Oversee development of APPs websites and other Interactive Films projects and products
- Act as a central point of coordination between creative development and marketing teams ensuring seamless collaboration.
- Anticipate risks and proactively develop solutions to address challenges and keep projects on track.
Qualifications:
- Bachelors degree in Marketing Communications Business or a related field.
- 35 years of experience in brand management marketing or a similar role ideally within the entertainment industry.
- Technical background in film or television production. Strong skill sets in photography photo editing postproduction Adobe Creative Suite and Google Suite is required.
- Proven experience managing complex projects involving multiple stakeholders and deadlines.
- Proficiency with social media platforms community management tools and project management software (e.g. Asana Trello or Jira).
- 1 years experience providing professional translation services preferably in a technical context.
- Must have thorough understanding and appreciation for shortform romantic dramas and madeformobile digital content.
- Knowledge of Movie Magic Scheduling and Movie Magic Budgeting is a plus.
- Contacts across the entertainment space (including writers production personnel talent etc. is a plus.
Preferred:
- Knowledge of game development and publishing processes.
- Familiarity with social media platforms and content marketing strategies.
Salary:
Competitive salary range of $70000 $84000 per year
Benefits: Comprehensive benefits package including health dental vision insurance 401(k) paid time off and more
Required Experience:
Manager