Senior Manager Integrated Media Marketing
Senior Manager Integrated Media Marketing
Posted on :
11-04-2025
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1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
11-04-2025
Job Description
Digital Matteris a growth and transformation consultancy leveraging marketing media data and technology to drive quantifiable sustainable and meaningful results for our clients. Through cuttingedge strategies in business transformation privacyfocused data solutions and dynamic digital media buying we help our clients achieve breakthrough success in an everevolving marketing landscape.
Were looking for polymaths: forwardthinkers who are adaptable curious resilient and empathetic. Join us in transforming the marketing and media landscape.
We are seeking a strategic analytical Senior Manager Integrated Media & Marketing.
As the Senior Manager Integrated Media & Marketing you will be responsible for the handson daytoday management of media campaigns across digital channels and emerging platforms. This role requires a strategic thinker with strong analytical skills and a deep understanding of media planning vendor management and campaign . The ideal candidate will collaborate with internal Media Leads manage platform relationships and provide strategic recommendations to ensure optimal campaign performance.
Responsibilities
- Develop integrated media strategies in collaboration with Media Leads and the Senior Director to align with client goals and market insights
- Build and manage crosschannel media plans spanning Paid Social Paid Search Programmatic (CTV DOOH Display OLV) OOH print and emerging platforms
- Lead tactical campaign ensuring timely launches accurate implementation and ongoing performance optimization
- Monitor and analyze campaign performanceincluding brand and conversion lift studiesto inform optimizations and future strategy
- Manage vendor relationships including RFPs negotiation and ongoing communication throughout the campaign lifecycle
- Present media plans performance results and strategic recommendations to clients and internal stakeholders
- Collaborate with crossfunctional client teams (Creative Ecommerce Growth Consulting) to ensure media strategy supports broader marketing objectives
- Guide seasonal and quarterly business reviews providing strategic context and actionable takeaways
- Share insights on current media trends technologies and industry benchmarks to inform innovation
- Recommend process improvements and new tools that increase efficiency and value for clients
Requirements
- 5 years of experience in digital media preferably within a consultancy or large media agency; retail and/or luxury brand experience is a plus
- Proven track record in integrated media planning across digital social traditional and emerging channels
- Demonstrated ability to build execute and optimize performancedriven media campaigns inclusive of managing vendor relationships negotiating contracts and leading RFP processes
- Hands on platform experience with Meta TikTok Google Ads SA360 DV360 and The Trade Desk
- Working knowledge of media measurement methodologies including Brand Conversion & Search Lift Google and/or Adobe Analytics MMM MTA LTA etc.
- Strong analytical rigor and quantitative problemsolving skills with proficiency in Excel Tableau and clientready data visualization (e.g. thinkcell)
- Excellent communication and presentation skills with ability to translate media strategies into clear actionable recommendations to both clients and internal teams
- Experience building and scaling teams ideally in highgrowth environments
- Comfortable operating in a lean fastpaced startupstyle environment with a handson and collaborative mindset
- Bachelors degree or equivalent with an emphasis on marketing business or coursework of a quantitative nature; preferably a degree in Marketing Advertising Media Studies Economics or Analytics
$110000 $130000 a year
Offer
Competitive salary yearend bonus tied to performance
Full coverage health insurance including Medical Dental and Vision
401K with company contribution
17 vacation days company holidays
Paid parental leave
Digital Matter cell phone plan
Required Experience:
Senior Manager
Employment Type
Full-Time
Department / Functional Area
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