Manager Social Content Busch Gardens Williamsburg

Busch Gardens is a place of thrills fun and positive lasting memories. And thats just what its like to work here! As a key member of our team youll play a major role in bringing happiness and excitement to people from around the world. If youre dedicated dependable and driven to deliver exceptional guest service this is a place for you!

What you get to do:

• Enthusiastically represent the park through all owned social media channels
• Develop compile produce edit and oversee social media and its content to drive awareness engagement and revenue for the parks.
• Plan manage and execute social media calendar based on park content and larger brand initiatives.
• Curate and create content to share on owned channels that is relevant and supports key messages and campaigns.
• Conceptualize produce edit and present content for distribution on owned platforms.
• Community management on social media channels and regular collaboration with guest services.
• Work with a variety of agencies and internal resources to develop creative assets for use in paid media digital channels and in park. This includes leading and organizing large and small content shoots.
• Manage and execute influencer program with the goal of achieving reach and strong UGC assets.
• Write photo and video briefs and communicate with park departments for content film & photo shoots.
• Manage and organize the internal asset library.
• Manage organize and maintain all inventory of camera and production equipment.
• Responsible for online brand monitoring
• Strong understanding of social reporting
• Partner with PR/Communications to drive integrated storytelling for the brands

What it takes to succeed:

• 3 years of social media and content creation experience required
• Experience in content development for a growing social audience.
• Experience with Google analytics and other measurement tools.
• Intermediate Photoshop and videoediting software (iMovie Final Cut Pro etc. experience required.
• Microsoft Office program
• Photo and video skills
• Strong organizational skills
• Read write and speak English
• Read analyze and interpret general business documents and periodicals

What else is important:

• Must be able to lift 20 pounds and push/pull up to 50 pounds
• Strong entrepreneurial spirit and proven ability to drive business development and outcomes using various digital marketing vehicles.
• Ability to manage and prioritize diverse and complex projects while meeting stringent deadlines and seizing emerging opportunities.
• Deep knowledge of the latest social media media entertainment and interactive trends and have a proven ability to assess and report consumer trends.
• Editorial mindset that understands the content audiences consume and how to create content that is consistent with the park/Companys brand voice style and tone.
• Excellent communication skills (written and oral) with an ability to adapt communication style to a number of different audiences.
• Ability to work with various departments and within varying organizational structures to achieve park and Company goals.
• Enthusiastic confident changeagent performer and team player with the ability and passion to work in a demanding and fast paced environment.
• Ability to analyze and present content and social performance.
• Strong project management skills and ability to manage the priorities of multiple stakeholders in a dynamic and demanding environment.

The perks of the position:

• Paid Time Off
• Complimentary Park Tickets and Passes
• Park Discounts on Food and Merchandise
• Medical Dental and Vision Insurance
• 401K Retirement plan
• Voluntary Insurance
• Life Insurance
• Disability Benefits
• Tuition Reimbursement
• Dependent and Health Care Flexible Spending Accounts
• Employee Assistance Program
• Legal Assistance Plan

EEO Employer:

SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE RACE COLOR RELIGION SEX NATIONAL ORIGIN SEXUAL ORIENTATION PREGNANCY GENDER IDENTITY OR EXPRESSION DISABILITY OR COVERED VETERAN STATUS.