Senior Planner Social
Senior Planner Social
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$ 64350 - 85000
1 Vacancy
Job Description
Job Description
Who We Are
Horizon Media founded in 1989 by Bill Koenigsberg is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers Horizon is known for its highly personal approach to client service. Renowned for its incredible culture Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune AdAge Crains New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon we understand the value that different perspectives can bring to our clients and culture so we strive for an environment where our employees feel welcomed safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture and experience together.
Our simple recipe for success We hire talented people (thinkers doers dreamers makers) challenge them and give them every opportunity to grow.
What Youll Do
Social Media Planning 25
Develop proposals for paid social media campaigns across active client roster
Create and present media specific documents such as RFPs media plans objectives and strategies decks and other related functions
Responsible for analyzing proposals and partner negotiations
Maintain vendor meeting communication updating internal weekly and monthly status documents and maintaining team deliverables calendars
Campaign Management/ 20
Maintain thorough knowledge in all internal buying and reporting tools including platform interfaces and native tools for application/analysis into competitive landscape target digital consumption support plan development and reporting
Support in measurement planning and pixel generation and thirdparty ad tracking needs with manager direction
Traffic plan assets such as creative and required tracking tags
Creates campaign post launch information such as screenshots links and placement information to demonstrate proof of placement for clients
Generate insertion orders within internal systems tool to reserve advertising space and is responsible for accuracy of plan details and confirmation of delivery ensuring proper protocol
Responsible for the setup of client Paid Social campaign
Relationship Development 20
Anticipates and fields requests and questions from internal teams and/or clients with minimal
oversight
Own and maintain active communication with internal client roster teams to manage timelines and crosscollaborative meetings
Work closely to partner and build relationships with other internal teams e.g. Analytics Digital etc.
Participate in larger team projects with direct oversight from Supervisor
Contribute to junior team member(s) development (training Assistant Planners and Planners)
Participate in the interview process for Assistant/Planner roles
Reporting 15
Monitor pacing and optimizations of active social campaigns across client roster daily
Generate high level performance insights and recommendations relative to active client campaigns in tandem with manager
Manage client roster reporting on campaign performance and proactively communicate any issues to internal team managers when necessary
Social Strategy & Buying Oversight 10
Engage in new & emerging opportunities and applications in paid social media environments and appropriately apply that knowledge
Take ownership of completing and monitoring both internal team and client facing financial tracking documents
Manage and execute Quality Assurance (QA) of tracking functionality and creative units to identify and solve any issues
Provide education on best practices social media principals and industry at large
Build campaigns and posts via Paid Social platforms and thirdparty buying tools with oversight and direction from manager
Learning & Development 10
Attend agency learning sessions and vendor meetings
Participate in internal learning and development opportunities e.g. Facebook Blueprint Twitter Flight School)
Who You Are
A strong effective communicator
A problem solver with the ability to develop creative solutions
Detail oriented with strong organizational skills
An effective time manager comfortable working with multiple timelines and deliverables
Comfortable working within large sets of data and numbers
A helpful team player with business maturity in a professional setting willing to roll up your sleeves
Takes pride in ownership of work and demonstrates accountability
Able to thrive in an agile fastpaced environment and seek out feedback proactively
Results and solutions oriented; consistently motivated proactive and resourceful
Interested in the media landscape specifically paid social with a desire to innovate and keep up with trends
A supporter of and advocate for diversity equity and inclusion
Preferred Skills & Experience
2 years previous paid social media experience
Familiarity with marketing principles analytics and concepts
Experience buying ads on Facebook and Instagram is crucial additional platforms preferred
Proficiency working within Microsoft Excel and PowerPoint
Exposure to advanced targeting/retargeting tactics in social
Comfort owning and managing budget/investment levels in social media
Certificates Licenses and Registrations
This role does not require certificates licenses and/or registrations.
Physical Activity and Work Environment
This role does not require any physical activity.
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities duties and skills required of personnel so classified. Furthermore they do not establish a contract for employment and are subject to change at the discretion of the employer.
#LILT1 #LIHybrid
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories consistent with legal requirements.
Salary Range
$64350.00 $85000.00A successful applicants actual base salary may vary based on factors such as individuals skill sets experience training education licensure/certifications and qualifications for the role. As an organization we take an aptitude and competencybased hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage life and disability insurance retirement savings plans company paid holidays and unlimited paid time off (PTO) mental health and wellness resources pet insurance childcare resources identity theft insurance fertility assistance programs and fitness reimbursement.
Required Experience:
Senior IC
Employment Type
Full-Time
