Product Innovation Marketing Manager

Were hiring a Product Innovation Marketing Manager!

The Role

As the Product Innovation Manager on the Marketing team you will be at the forefront of identifying and developing innovative and strategically aligned products within Plexus portfolio of dietary supplements and personal care products. You will partner with the Product Marketing team executives and other Plexus business units to develop detailed product innovation roadmaps that align with corporate strategy business goals and future trends. Your success in this role will be measured by your ability to identify emerging trends drive product ideation and develop marketleading products that fuel business growth.

Employee Value Proposition

Join a fastpaced innovationdriven team where your ability to analyze industry trends discover new ingredients and develop scientifically backed products will make a direct impact. Youll work crossfunctionally with R&D sales and operations while having the opportunity to shape the future of Plexus product portfolio with pioneering formulations and delivery formats.

What You Will Accomplish (KPIs):

• Create highquality detailoriented strategic product briefs that align with the overarching product strategy which will be utilized to formulate a 3 year roadmap and guide inhouse R&D development.
• Leverages credible science customer insights and market intelligence to inform product development and ensure a forwardthinking approach.
• In the discovery phase conducts comprehensive competitor analysis evaluates current and emerging industry trends marketgaps and searches for upandcoming scientific innovations in ingredients delivery formats packaging claims and other relevant spaces to craft cuttingedge product proposals.

Key Responsibilities:

• Strategic Innovation & Market Research
  • Lead market and competitor analysis to uncover industry gaps and identify whitespace opportunities.
  • Continuously track emerging trends in ingredients delivery systems and packaging to fuel product innovation.
  • Ensure product proposals differentiate Plexus from competitors by leveraging scientific advancements and unique consumer insights.
• Product Conceptualization & Development
  • Drive the discovery and ideation phase working crossfunctionally to develop product roadmaps aligned with corporate strategy.
  • Oversee product validation through consumer testing scientific analysis and feasibility studies.
  • Provide datadriven recommendations to leadership ensuring a customercentric and futureforward approach.
• & CrossFunctional Collaboration
  • Partner with R&D sales and operations to ensure seamless product development and launch .
  • Manage timelines project updates and risk assessments ensuring ontime and successful market entry.
  • Actively contributes to corporate growth strategy by introducing products that drive revenue and expand customer reach.

PerformanceBased Qualifications:

• Innovation & Leadership
  • Proven track record of launching successful dietary supplements or personal care products.
  • Demonstrated ability to conceptualize develop and execute highimpact products that generate strong market demand.
  • Ability to influence crossfunctional teams and drive alignment on product vision and .
• Industry & Market Expertise
  • 7 years of experience in product innovation or marketing in dietary supplements personal care or related consumer health industries.
  • Deep understanding of scientific research ingredient innovations and regulatory requirements in the industry.
  • Strong knowledge of consumer behavior market analysis and competitive positioning strategies.
• Strategic Thinking &
  • Skilled in analyzing industry data anticipating market shifts and developing datadriven product strategies.
  • Comfortable working in fastpaced environments with tight deadlines and highimpact deliverables.
  • Exceptional communication skills with the ability to present to executives external partners and scientific advisory boards.
• Travel Requirements
  • Ability to travel as needed to offsite locations including manufacturer locations conventions trade shows etc

About Plexus

Founded in gut health. Experts in microbiome. Plexus Worldwide headquartered in Scottsdale Arizona is a renowned directselling company recognized as a top employer. Over the past 16 years Plexus has dedicated itself to promoting hope health and happiness through its scientifically backed innovative dietary supplements weight management and personal care products sold primarily through Plexus Brand Ambassadors. As a sixtime Best Places to Work awardee Plexus prides itself on its robust organizational culture and commitment to community support and philanthropy. Our team is driven by a shared mission to empower individuals to achieve their health and wellness goals while offering through the sale of products. Join us to be part of a team that values people innovation wellness and community impact.

Our Core Values

We contribute to the overall growth and success of Plexus by embracing the Plexus core values:

• We are One Plexus.
• We are accountable.
• We get the job done right.
• We empower others.

Benefits

• Highly rated and competitive medical plans.
• 401k with company match and immediate vesting.
• 1on1 personalized health coaching.
• Many other voluntary benefits.

Thank you for taking the time to apply for an opportunity with our One Plexus team! If you had any issues during the application process please contact us directly at .

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