Integrated Campaign Manager France

HubSpot the worlds leading customer platform for scaling businesses is seeking an ambitious and dynamic Integrated Marketing Manager to join our French team. In this role you will play a pivotal role in driving revenue and accelerating growth for this key region through strategic integrated marketing campaigns.

As an Integrated Marketing Manager for France youll be instrumental in the planning and delivery of highimpact multichannel marketing initiatives designed to generate quality demand drive lead generation and raise awareness of HubSpots key products. You will orchestrate a robust regional marketing activity calendar aimed at fueling new business pipeline through direct as well as partner engagements.

Were looking for a highly motivated marketer with exceptional campaign creation and skills a datadriven mindset and an eye for detail. This is a crossfunctional role in which youll collaborate with stakeholders across sales customer success partnerships products and the wider marketing organisation to deliver cohesive campaigns that drive measurable results.

In this role youll get to:

• Develop and execute integrated marketing campaigns specifically tailored for the French market to drive brand awareness and generate quality upmarket demand
• Build comprehensive multichannel campaigns in collaboration with other marketing and sales functions such as automation paid media customer marketing revenue marketing product marketing and PR
• Manage content & asset creation ensuring it follows the highest standards of quality while aligning with campaign objectives
• Organise and run a variety of digital and inperson events across France to generate net new pipeline and accelerate existing opportunities
• Partner with external companies and regional partners to develop strategic comarketing efforts that amplify HubSpots visibility among business decisionmakers
• Utilize data analysis to measure campaign effectiveness identify market trends understand customer pain points and inform future campaign planning
• Manage endtoend campaign planning implementation and postcampaign reporting ensuring alignment with objectives and targets
• Build plans and playbooks to support scaling outreach campaigns to help sales teams leverage integrated marketing materials for their efforts

Were looking for people who:

Required:

• Are selfstarters great teammates and have 35 years of B2B SaaS marketing experience preferably in integrated campaign management or fieldfacing roles
• Have a clear understanding of B2B tech sales processes and how integrated campaigns support the buyer journey
• Demonstrate a proven track record of building leading and managing international integrated marketing campaigns across web social email events and partner channels
• Have experience activating global content into regional campaigns but dont shy away from creating something entirely new from scratch
• Have a comprehensive understanding of the French B2B marketing sector
• Excel at orchestrating successful events both inperson and online as part of broader campaign strategies
• Possess excellent project management skills with the ability to coordinate multiple campaign elements simultaneously
• Can work independently against tight deadlines in a fastpaced changing environment while keeping a sharp eye on detail and accuracy
• Are fluent in French and English. Have excellent verbal and written communication skills in both languages with the ability to communicate with team members at varying levels conceptually and tactically
• Must be willing to travel 12 times per quarter if required for event logistics

Nice to have:

• Demonstrate solid business acumen with sales experience or sales enablement experience
• Are highly analytical and use data to measure results and solve problems
• Stay current on industry trends competitive landscape and best practices to inform marketing strategy and tactics