drjobs Channel Manager DTC North

Channel Manager DTC North

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1 Vacancy
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Job Location drjobs

New Delhi - India

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Job Location

New Delhi

Job Description

This is a fixed term contract role based in Delhi for 1 year

Overview of the job

A Trial Channel Manager will be handling at least 1 site. He/she is responsible for planning deploying and executing Brand Activation plans and strategies to deliver the planned trials thereby growing brand penetration attain category leadership and grow P&G business through repurchase from firsttime users.

Your team

This role reports to Senior Director DTC.

The Trial Channel Manager will be partnering with Distributor DTC organization which again comprises of multiple campaign leaders and agency partners.

How success looks like

of trial plans by territory within assigned budgets Disproportionately higher trials executed in the first half of the year to be able to drive repeat purchase in the same year for P&G. Best in class trial of focus brands/ campaigns Ideation and of new initiatives to improve Reach Effectives (and/or) Efficiency Stewardship and process adherence in DTC organization

Responsibilities of the Role

  • Deliver Brand Wise Trial Plans ByProgram via Strong Executional Excellence.
  • Management of Distributor DTC organization ensuring right skill sets mapped to each role & Coordinate inmarket including Brand Toolkit and Right consumer segment Adherence.
  • Manage Budget sustainably Accurate Stock and materials Planning Basis Trial Plans and Ensure Financial Stewardship (including Claim Management) across Brands and Programs.
  • Drive Targeted Local Activation Programs through Festivals and Events to improve efficiencies improving Key Consumption Periods and/or How High is High Programs.
  • Monitor and Report Competitor Activation Programs and execute Defense Plans in coordination with Central Team
  • Supervise Trial and Man Days delivery at the right cost and quality along with the Distributor DTC Team attending regular drumbeat meetings with Distributor Owner.
  • Capability building and adherence to training calendar of Trial Organization along with Distributor Partners
  • Uphold highest standards of Controls and Stewardship across distributor and agency partners onground team and Backroom operations

Job Qualifications

Role Requirements

  • A Graduate (Degree in Science/Business/Commerce/Arts) or equivalent Degree.
  • Minimum of 3 years of relevant activation experience across Sales promotion Consumer Activation or other BTL Executions preferably in FMCG Sector.
  • Passionate about perfection and operating with discipline.
  • Forward thinking along with the ability and agility to adapt and coursecorrect as needed while also maintaining a clear sense of business objectives.
  • Outstanding communication and relationship skills including crossfunctional collaboration to be able to partner in driving meaningful initiatives.
  • Strong analytical skills ability to deduce root cause and then propose and execute meaningful recommendations.
  • Driven leader who approaches things with a sense of urgency.

About us

At P&G the hiring journey is personalized every step of the way thereby ensuring equal opportunities for all with a strong foundation of Ethics & Corporate Responsibility guiding everything we do.
All the available job opportunities are posted either on our website pgcareers or on our official social media pages for the convenience of prospective candidates and do not require them to pay any kind of fees towards their application.

Job Schedule

Full time

Job Number

R

Job Segmentation

Experienced Professionals (Job Segmentation)

Required Experience:

Manager

Employment Type

Full-Time

About Company

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