Lead Qualification Analyst
Lead Qualification Analyst
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1 Vacancy
Job Description
Responsibilities
- Lead Qualification & Evaluation: Assess inbound and outbound leads against ICP (Ideal Customer Profile) and persona definitions.
- SQL & SAL Framework Adherence: Ensure lead qualification aligns with FAINT (Funds Authority Interest Need Timeline) criteria.
- Demo Not Booked (DNB) Outreach: Proactively engage with unresponsive demo leads (who filled out the form but didnt book a demo) via LinkedIn email and calls to convert them into scheduled demos.
- Data Validation: Verify lead details including email domains LinkedIn profiles company industry and website activity.
- Collaboration with Sales: Work closely with SDRs and AEs to refine lead quality and optimize the handover process.
- CRM & Data Entry: Maintain accurate records in HubSpot ensuring uptodate lead status and qualification details.
- Reporting & Metrics: Track lead qualification metrics conversion rates and pipeline health.
- Market Research: Continuously refine ICP criteria by analyzing emerging trends in the compliance automation and SaaS security space.
Requirements
- 24 years of experience in lead qualification sales development (SDR) or sales operations in a B2BSaaS company.
- Proficiency in cold outreach using email LinkedIn and calls to convert leads into booked meetings.
- Strong understanding of sales funnels SQL & SAL qualification criteria and lead scoring methodologies.
- Bachelors degree in Business Marketing Communications or a related field.
- CRM Proficiency: Handson experience with HubSpot.
- Data Analysis: Ability to analyze lead engagement data and provide insights.
- Outreach Skills: Proficient in using LinkedIn Recruiter/Sales Navigator and email automation tools.
- Excel/Google Sheets: Experience tracking and managing lead qualification metrics.
- Research Tools: Familiarity with Boolean search techniques and tools like Hunter ZoomInfo or Lusha.
- Collaboration: Experience working crossfunctionally with sales and marketing teams.
Benefits
- 100 Remote Opportunity
- OneTime WFH Setup Allowance
- 5 Days Working With FLEXI Hours
- Group Medical Insurance (Parents Spouse Children)
- Group Accident Cover
- Company Sponsored Device
- Professional Development Reimbursement
- Unlimited Leave Policy
Required Experience:
IC
Employment Type
Remote
Company Industry
Department / Functional Area
Marketing
Key Skills
- Administrative Skills
- Facilities Management
- Biotechnology
- Creative Production
- Design And Estimation
- Architecture
