North America Stores Marketing helps customers discover and engage with new popular and relevant products across categories. We do this by combining technology science innovation marketing and creativity to build new customerfacing features and experiences alongside advanced tools for marketers.
We are seeking a motivated entrepreneurial creative and curious Sr Product Marketing Manager of Print and COOP to join our team. In this role you will be responsible for managing the development and of two distinct print look books along with other emerging and strategic crosscategory COOP initiatives. You will work collaboratively with various stakeholders across the organization including Creative Production and Product Categories to deliver barraising customer experiences optimized for engagement and conversion across print social and more.
Key job responsibilities
Lead the strategic business development targeting and distribution of two print look books that highlight key product categories.
Collaborate with design merchandising and content teams to ensure look books align with business objectives and marketing goals.
Analyze audience engagement and feedback to continuously improve future editions.
Manage category marketing COOP opportunities for key vendors inclusive of strategizing merchandising packages developing unified rate models and barraising playbooks that can be scaled across categories and globally.
Work closely with category managers to develop marketing strategies that drive awareness and sales across multiple product lines.
Coordinate crossfunctional teams to align on project timelines deliverables and outcomes.
Establish KPIs to measure the success of marketing initiatives and analyze performance data.
Prepare regular analysis for stakeholders highlighting results learnings and recommendations for future projects.
Build strong relationships with internal teams including marketing merchandising and design to ensure alignment and successful project .
Participate and lead planning sessions and contribute to overall marketing strategy for North America Stores Marketing
A day in the life
Crosscollaboration with key look book stakeholders including creative project manager Head of Design production Copy and Event leads.
Partnering with category marketing leads to develop best practices for COOP and establishing repeatable playbooks.
Unlocking new reporting to share internally with category POCs on COOP performance
Inventing netnew never offered before monetized opportunities for category vendors
Leading leadership reviews of look book marketing strategies
6 years of professional noninternship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building executing and scaling crossfunctional marketing programs
Experience leading gotomarket for consumer software or hardware product launches
Bachelors degree
Experience using any of SQL or other analytical tools for conducting data analysis
Experience with customer segmentation profiling and targeting
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
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Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128600/year in our lowest geographic market up to $212600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.