Senior Product Marketing Manager

Who are we

Our mission is to scale intelligence to serve humanity. Were training and deploying frontier models for developers and enterprises who are building AI systems to power magical experiences like content generation semantic search RAG and agents. We believe that our work is instrumental to the widespread adoption of AI.

We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. We like to work hard and move fast to do whats best for our customers.

Cohere is a team of researchers engineers designers and more who are passionate about their craft. Each person is one of the best in the world at what they do. We believe that a diverse range of perspectives is a requirement for building great products.

Join us on our mission and shape the future!

The Senior Product Marketing Manager will be responsible for developing and executing marketing strategies for artificial intelligence (AI) products with a focus on driving product adoption and business growth. They will lead the strategy and gotomarket for product positioning and competitive differentiation across all stages of the buyer and customer journey.

This role requires a deep understanding of AI technologies and the ability to develop and execute effective marketing strategies that drive growth and increase market share and competitiveness. The Senior Product Marketing Manager will collaborate with crossfunctional teams including software developers data scientists marketing teams sales staff and senior company leadership to ensure successful of all marketing initiatives.

They will be responsible for optimizing marketing strategies managing product launches developing sales enablement materials and working with internal and external stakeholders to drive product innovation.

In this role you will:

• Work with product managers to understand the key value proposition and target markets and devise marketing campaigns that will drive demand

• Devise and execute on marketing campaigns promotions content marketing initiatives and build sales trainings/collateral

• Ensure consistency in brand voice and tone across all content

• Collaborate with internal teams and external partners to deliver content on time and aligned with business objectives

• Oversee strategic product launches from beta thru GA ensuring targets are met

• Enable sales teams at all levels on Coheres value proposition and messaging

• Conduct competitive analysis to inform product development pricing and marketing activities

This career opportunity may be a good match for you if you have:

• Experience with LLMs and RAG

• 5 years of product marketing experience in Enterprise software and SaaS

• High level of technical acumen and understanding of complex technologies

• Ability to operate in a fastmoving and constantly changing environment

• Strong interpersonal skills with a strong sense of conviction and diplomacy

• Strong communication skills verbal and written

• Strong sense of ownership

If some of the above doesnt line up perfectly with your experience we still encourage you to apply! If you want to work really hard on a glorious mission with teammates that want the same thing Cohere is the place for you.

We value and celebrate diversity and strive to create an inclusive work environment for all. We welcome applicants from all backgrounds and are committed to providing equal opportunities. Should you require any accommodations during the recruitment process please submit an Accommodations Request Form and we will work together to meet your needs.

FullTime Employees at Cohere enjoy these Perks:

An open and inclusive culture and work environment

Work closely with a team on the cutting edge of AI research

Weekly lunch stipend inoffice lunches & snacks

Full health and dental benefits including a separate budget to take care of your mental health

100 Parental Leave topup for 6 months for employees based in Canada the US and the UK

Personal enrichment benefits towards arts and culture fitness and wellbeing quality time and workspace improvement

Remoteflexible offices in Toronto New York San Francisco and London and coworking stipend

6 weeks of vacation

Note: This post is coauthored by both Cohere humans and Cohere technology.