Senior Manager Social Media Content

JOB TITLE: Senior Manager Social Media & Content

DEPARTMENT: Marketing

REPORTS TO: Director of Digital & Content

TYPE: Full Time

FLSA: Salaried Exempt

TYPE: People Manager

OUR CLUB

Seattle Reign FC is a prominent professional womens soccer team competing in the National Womens Soccer League (NWSL). Known for its dynamic play and passionate fan base Reign FC has made a significant impact on the soccer landscape since its inception. Reign FC is committed to excellence both on and off the field fostering a culture of inclusivity community engagement and social responsibility. Through various initiatives and partnerships the club strives to uplift our club our community and the world inspiring the next generation of soccer players and fans as a club that is locally rooted nationally revered and globally respected.

POSITION SUMMARY

Join Reign FC as the Senior Manager Social Media & Content where youll lead strategic social media initiatives to expand and engage our fanbase. Youll be instrumental in developing an authentic digital voice that aligns with our values and mission while overseeing dynamic content creation and integrated campaigns across platforms.

This role requires a collaborative leader who will mentor team members and manage contractors fostering a creative inclusive digital strategy that unites fans and stakeholders alike. Your creativity strategic insights and attention to detail will drive Reign FCs digital presence creating engaging experiences for fans while staying true to the clubs core values.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Strategy

• Support innovative strategies to grow and retain our fan base across all social channels focusing on expanding social media followers and deepening fans connection to Reign FC.
• Develop document and communicate the overarching Social Media strategy encompassing brand voice channelspecific approaches and social media standards.
• Act as a subject matter expert in digital and social media staying updated on emerging trends platforms and technologies to enhance the clubs digital presence and reach.
• Actively evaluate and analyze social media performance using that data and your expertise to communicate value suggest enhancements or pivot approaches as needed.
• Lead ideation and strategy for major club moments and milestones that will come to life on social media
• Explore and utilize advanced technologies including AI and other innovations to increase brand awareness drive audience growth and enhance content strategy for Reign FCs social media presence.

• Lead the development and daily management of social media initiatives across all clubaffiliated social channels including Facebook X Instagram TikTok LinkedIn etc. for Reign FC.
• Develop and maintain a detailed content calendar that aligns with club goals campaigns and broader initiatives.
• Create and communicate regular content analysis to the larger content group and upper levels of the organization giving input into what is performing and where we can improve.
• Manage quality control of corporate partnersponsored digital and social assets while identifying new opportunities to generate partner revenue.
• Lead live social media coverage for all Reign FC matches including commentary realtime updates and postmatch content ensuring timely accurate and engaging posts that capture matchday excitement and maintain a consistent voice across platforms. Travel as needed.

Collaboration

• Collaborate crossdepartmentally to facilitate content creation with design video brand etc.
• Ensure that Reign FC brand guidelines and standards are upheld across all digital platforms.
• Oversee and manage independent contractors such as photographers ensuring compliance with club policies and P&C/Legal protocols.

Management

• Mentor and manage Reign Team Member setting clear goals and expectations offering constructive feedback celebrating successes and supporting professional growth.
• Other duties as assigned.

QUALIFICATIONS

• Proven experience leading and executing on digital and social strategies
• Passion for and deep knowledge of the social media landscape with at least 5 years running daytoday posting and management of social channels
• Proficiency in MS Word Adobe Creative Suite (specifically Photoshop) experience with CMS platforms HTML 5 and other relevant tools.
• Forwardthinking leader with a deep understanding of digital trends platforms and emerging technologies with a proven ability to adopt innovative solutions for social media and content creation.
• Highly curious and proactive consistently exploring new tools and approaches to advance business objectives and fan engagement.
• Demonstrated success in coaching and developing highperforming team members to drive both organizational and individual success fostering a positive and inclusive workplace culture.
• Commitment to diversity equity and inclusion and to living organizational values and our Mission toCreate Moments Enrich Lives and Unify and Uplift Through Soccer with a track record of promoting these values in all interactions.
• Understanding of the game of soccer NWSL and Reign FC.
• Demonstrated expertise in leveraging social media to achieve organizational goals using datadriven metrics to continuously refine strategies and enhance performance.
• Exceptional written and verbal communication skills with a focus on delivering flawless .
• Collaborative and teamoriented mindset maintaining a professional demeanor and composure in highpressure situations.
• Ability to manage multiple projects prioritize effectively and meet tight deadlines in a fastpaced environment.

WORK ENVIRONMENT

• This is a hybrid position working from home and from Headquarters & Training Facility in Renton WA attending training sessions at Starfire Sports Facility in Tukwila and home matches at Lumen Field.
• Must be able to work a flexible schedule including evenings weekends and holidays as needed.
• Travel required to away matches during season.
• Must reside within Washington state upon date of hire.
• Must be able to facilitate own local travel.
• Must be eligible to work in the US without sponsorship.

COMPENSATION BENEFITS & PERKS

We offer competitive compensation and an engaging supportive environment that prioritizes the health and wellbeing of our people.

The annual salary range for this position is $80000 $95000. Base pay at time of offer will take into account jobrelated knowledge skills and experience required for the role internal equity and market.

Our Total Rewards package for fulltime team members includes:

• Comprehensive Healthcare Coverage: We offer 100 employersponsored premiums for you and your dependents.
• Generous and Flexible PTO: Our Paid Time Off plan is designed with your wellbeing in mind offering unlimited paid vacation.
• Retirement Planning Support: 401(k) retirement plan matching helping you secure your financial future with ease.
• Inclusive Parental Leave: Our genderneutral parental leave program provides 1216 weeks of paid leave giving new parents the time and support they need during this important life stage.
• Exclusive Perks: Enjoy complimentary tickets to matches to experience the excitement firsthand.
• Continuous Growth Opportunities: We invest in your learning and development through various programs and resources.
• Community Engagement: We provide a variety of volunteer opportunities that align with our social impact goals and RAVE Foundation initiatives empowering you to make a meaningful difference in the Seattle community.