Title: Analytics Manager Location: Toronto Fulltime
Hi Im Shannon from JENNY BIRD. Im currently the Senior Director of Ecommerce and were looking for an Analytics Manager to join the team. I have worked at the company for three years and the growth and momentum of it has been both rewarding and motivating. As early as my first day on the team I felt the companys mission of uplifting its community being lived out in the daytodayfrom the support team members provide each other to the care that is given to each customer. Its a collaborative everevolving environment where you will have the opportunity to make a big impact. As the Analytics Manager you will provide the team with insights that enable datadriven decisionmaking to drive ecommerce growth. Youre talented at storytelling through numbers and you will use your data analytics and communication skills to uncover opportunities and advise on website and mobile app initiatives that will elevate the JENNY BIRD shopping experience and grow ecommerce revenue.
Roles and Responsibilities
Analyze online customer behaviour to generate actionable insights and visualize and communicate analyses to key stakeholders
Build insightful reports and dashboards to identify trends opportunities and financial impacts and enable selfservice analytics to support business decisions that enhance the customer experience and grow revenue
Develop and present new insights and innovative ideas to grow ecommerce revenue and work with the ecommerce team to execute
Track analyze and report on performance of Shopify apps and features
Develop and define measurement strategies to quantify the performance of ecommerce initiatives and compare against benchmarks and past performance
Optimize analytics infrastructure to track key events and identify strategic opportunities throughout the customer journey
Investigate key drivers of business performance to identify new demand or optimization opportunities by channel
Experiment with A/B multivariate and split URL tests to inform decisions that increase conversions
Evaluate and advise on ecommerce analytics platforms that centralize data to streamline reporting and support business decisions as we grow
Qualifications
3 years experience in business intelligence and data analysis
Proven skills education or applicable certifications in:
Analytics platforms (Google Analytics 4 Firebase)
Tracking infrastructure (Google Tag Manager)
Visualization tools (Looker Studio)
A/B testing platforms
Behaviour analytics (Hotjar)
Bigpicture thinking with high attention to details
Strong interpersonal and communication skills including synthesizing and presenting findings and recommendations to team members at all levels
Proven ability to increase revenue per user with conversion rate optimization tactics
Drive to test iterate and improve our site and app to create a better experience for users and customers
Ability to be both a selfstarter and a team player
Ability to manage competing priorities and thrive in a fastpaced environment
Experience and familiarity with Shopify is a plus
Experience working in retail is a plus
Perks at JENNY BIRD
3 weeks vacation 3 float days Summer Fridays (we close the office early at 1 pm)
A comprehensive benefits program health care spending account
Parental leave topup
Professional development budget to use towards courses and/or certificates
Perks on JENNY BIRD products!
Location
We have flexible working arrangements for the team. Currently our team is working remotely 23 days a week and are required to be in the office the other days
Our office is located at The East Room at 507 King Street East
JENNY BIRD does not discriminate in hiring or terms and conditions of employment because of an individuals race ancestry colour place of origin religion gender gender identity national origin citizenship age disability sexual orientation family status or marital status or any other protected category recognized by provincial or federal laws.
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