drjobs Social Media Manager

Social Media Manager

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1 Vacancy
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Job Location drjobs

Toronto - Canada

Monthly Salary drjobs

$ 70000 - 85000

Vacancy

1 Vacancy

Job Description

NO AGENCIES OR EXTERNAL RECRUITERS

Sinn Studio Inc. is leading the charge in XR combat games! Our debut game Swordsman is a physicsbased combat game where you can slash your way through medieval earth to become the ultimate Swordsman. Having won multiple and been nominated for awards like Game of the Year in 2022 Best Swordfighting Game in 2020 and more. Swordsman also boasts top best seller in Quest and PSVR/2 platforms.

Sinn Studio is looking for a Social Media Manager to join our team. This role combines strategizing and managing our social media presence all while engaging and nurturing its vibrant online community. This person will be a key player in building brand awareness driving player engagement and enhancing our games presence across multiple platforms. Their efforts will directly impact the studios growth and help shape the gaming experience we deliver to our players within the rapidly evolving XR gaming space.

Responsibilities

  • Develop and execute comprehensive social media strategies to elevate the brand in the XR gaming space across platforms (Instagram Youtube Facebook X TikTok etc. including elements such as posts and interactive media.
  • Align content with brand voice optimize for platformspecific trends and manage paid campaigns (Meta Ads Google Ads) to boost engagement and expand reach.
  • Coordinate content production to ensure timely cohesive messaging across platforms.
  • Foster a positive environment by actively engaging with players moderating discussions and relaying social media community feedback to our team.
  • Organize social media initiatives and activities to strengthen relationships and encourage player participation.
  • Be prepared to attend live events (occasionally evenings and weekends) community engagements and promotional activities capturing and sharing content to enhance realtime brand visibility.
  • Plan execute and analyze social media campaigns tracking KPIs (e.g. ROAS) and optimizing strategies.
  • Monitor community sentiment and engagement refining strategies to improve the player experience.
  • Edit produce and/or manage highquality video content for social media including shortform clips (ie. for Instagram and YouTube) ensuring all content aligns with brand voice and aesthetics.
  • Capture gameplay footage to engage and inform the audience maintaining a polished and professional standard.
  • Other related duties as required.

Qualifications
If the following sounds like you and youre interested in joining a growing startup we want to hear from you! Interested but dont meet all qualifications We welcome you to apply anyways we love to hear from people who are ecstatic about working in the XR industry and how its evolving.

  • 5 years of experience in social media; a proven track record in developing and executing social media strategies managing campaigns and fostering community engagement particularly in the XR or gaming space.
  • Extensive experience with social media platforms (X/Twitter TikTok Youtube Instagram) and current content trends.
  • Proficient with social media management tools (e.g. Hootsuite) content creation software (e.g. Canva Adobe Creative Suite) and analytics tools.
  • Understanding and applied experience with varying social media population sizes (up to thousands) and communitybuilding tools.
  • Excellent written interpersonal and verbal communication skills with the ability to connect with diverse audiences.
  • Experience in social media video editing for a related role (ie. streamer creator and influencer) with a proficiency to create visually engaging content.
  • Producing and editing skills with the ability to create/curate engaging content across various formats.
  • A datadriven approach translating KPIs and community feedback into actionable strategies.
  • Passion for gaming XR and a deep understanding of the industry including current trends and best practices.
  • Comfortable working in a virtual environment and using VR headsets for extended periods.

Added Advantages:
  • Experience with PC and console experience preferred over mobile.
  • Postsecondary education in Marketing Communications other related fields or relevant experience.
  • Proficiency in video editing and motion graphics software (ie. Premiere After Effects) and familiarity with design tools (ie. Canva Figma Adobe Suite)
  • Strong project management skills and experience working with crossfunctional teams.
  • An authentic understanding and passion about games / working in the industry.

What to send in your application

Beyond a resume please also include a portfolio/website/profile/reel demonstrating your highlights and successes in social media related to this mandate. Check out the recommended guide here.










Required Experience:

Manager

Employment Type

Full-Time

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