Vice President Product Marketing Fully Remote US
Vice President Product Marketing Fully Remote US
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Salary Not Disclosed
1 Vacancy
Job Description
HireVue is transforming the way companies discover and connect with talent. We empower candidates to share their stories demonstrate their abilities and connect with opportunities unlocking potential for both candidates and our customers. in a way that is fair and unbiased. By leveraging proven science and creating a more fair hiring process we identify the skills that truly drive success ensuring that hiring decisions are based on what matters most. Back by our industry leading AIpowered approach we create a level playing field eliminating barriers and making hiring more inclusive. We are shaping the future of talent acquisitionwhere skills potential and opportunity meet.
As we enter our next phase of growth were seeking a strategic VP of Product Marketing to define and elevate our market presence. This position reports to the Chief Marketing Officer.
The VP of Product Marketing will be responsible for the strategic positioning and gotomarket success of HireVues solutions. Working closely with our Product Team and leadership and crossfunctional teams this role ensures alignment between market needs product innovation and revenue growth.
Key Responsibilities:
1. Product Positioning & Messaging
Define and refine core positioning and messaging for the HireVue platform to differentiate us among a competitive talent technology landscape and a growing list of competing HR technology priorities.
Develop customercentric storytelling that speaks to Talent Acquisition HR and business leaders ensuring consistent messaging across all of our teams and channels.
Own and evolve HireVues customer personas ensuring deep insights into buyer needs pain points and decisionmaking drivers.
Partner with the Brand and Communications teams to build content that drives thought leadership market influence and industry message. Partner on analyst and influencer strategies.
2. Pricing & Packaging Strategy
Optimize and evolve our pricing and packaging strategy to drive growth and profitability with a focus on simplification and easy of purchase.
Work with Finance and Product teams to analyze pricing effectiveness of current and new products and adjust based on customer insights and business goals.
3. Competitive Intelligence & Market Analysis
Lead the gathering and synthesizing competitive intelligence ensuring that insights are easily consumable and readily available for gotomarket and product teams to effectively differentiate HireVues offerings.
Maintain a pulse on market trends customer needs and emerging technologies driving informed strategic decisions.
4. Sales Enablement & Revenue Impact
Partner with Sales Enablement to assist with the design and of sales enablement programs equipping sales teams with training content and tools to drive pipeline and close deals.
Develop customercentric sales narratives battlecards pitch decks and competitive positioning frameworks to increase wins.
Collaborate with Revenue Ops and Sales Leadership to measure impact and optimize enablement strategies.
5. CrossFunctional Leadership & Product Strategy CoDevelopment
Partner closely with the Chief Product Officer and Product Management team to ensure marketdriven product strategy.
Provide input into product roadmap decisions with deep market and customer insights ensuring alignment with business goals.
Work with Demand Generation and Field Marketing to build messaging and on productfocused campaigns that drive demand and pipeline and close deals.
Qualifications :
15 years of B2B SaaS Product Marketing experience with a proven track record of success in product marketing for growing industryleading technology companies.
Exceptionally strong expertise in product positioning messaging frameworks persona development and sales enablement.
Experience in optimizing pricing and packaging strategies for B2B technology companies in a competitive market.
Leadership experience with the ability to build mentor and scale a highperforming Product Marketing team.
Executive communication skills and presentation ability with experience leading and influencing across multiple teams. A strong relationship and consensus builder who can deal with abiguity.
A datadriven strategic mindset with a passion for the product marketing discipline market research storytelling and gotomarket .
Experience in HR Tech Talent Acquisition or AIdriven SaaS solutions is a plus but not necessary.
Additional Information :
All team members at HireVue are expected to embody our core values which are the H.E.A.R.T. of HireVue. They are: Hero for our Customers Enjoy the Journey Always do the Right Thing Reach Forwards and Take Action and Go.
This position is a workfromhome role. The individual in this role must be able to work from home in an environment free from distractions where they can attend virtual video meetings. Some travel may be expected to support customer meetings attend trade shows etc.
Medical dental and vision insurance 401(k) with employer match up to 4 Unlimited Paid Time Off
Click Here for more information on US Benefits
HireVue takes security seriously and has measures in place to protect workrelated data in a remote setting. Our organization has implemented a BYOD (Bring Your Own Device) policy HireVue uses Google User Enrollment which ensures personal apps and data are kept separate from work apps and data should you choose to use your personal device for work purposes. HireVue can manage only the workrelated aspects of the device ensuring privacy for personal data.
HireVue is NOT currently hiring in:
AK IA ME MS NM or WV.
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Remote Work :
Yes
Employment Type :
Fulltime
Employment Type
Remote
