Product Manager
Product Manager
Posted on :
27-03-2025
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1 Vacancy
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Job Description
Role: Product Manager Growth
Location: Bangalore
Reports to: VP Engineering
Position Overview:
We are seeking a passionate and analytical Product Manager to join our growing team and lead growth initiatives for our ecommerce platform. In this exciting role you will be responsible for developing and executing datadriven strategies to acquire new customers increase user engagement and drive sustainable revenue growth across all our product touchpoints.
Responsibilities:
- Growth Strategy & Analysis:
- Develop and execute a comprehensive growth strategy aligned with the overall business objectives.
- Analyze user behavior data to identify growth opportunities across the customer journey (acquisition activation retention referral). Good understanding of tools such as Clevertap Appsflyer Google Analytics etc to understand user behavior and segmentation
- Conduct A/B testing user research/feedback/surveys and other experimentation methodologies to optimize product features and user experiences for growth.
- Track and measure key growth metrics (e.g. customer acquisition cost (CAC) customer lifetime value (CLTV) conversion rates retention rates) and report on progress towards goals.
- User Acquisition & Retention:
- Collaborate with the marketing team to develop and execute integrated marketing campaigns.
- Improve user acquisition by optimizing product features content and personalization strategies.
- Develop and implement product features that drive user retention and encourage repeat purchases.
- Create targeted automated email and push notification campaigns to nurture leads and reengage existing customers.
- Analyze user churn and identify areas for improvement to reduce customer churn.
- Product Roadmap & Prioritization:
- Work crossfunctionally with product design engineering and marketing teams to prioritize product features and initiatives based on their growth potential.
- Develop and manage the product roadmap with a focus on growth initiatives.
- Stay uptodate on industry trends and best practices in ecommerce growth.
- Continuously identify and test new growth opportunities.
- DataDriven Decision Making:
- Leverage data analytics tools and platforms to extract insights and inform growth strategies.
- Work closely with the data science team to develop and implement datadriven experiments.
- Communicate complex data insights to stakeholders in a clear and concise manner.
Qualifications:
- Btech in any stream /MBA preferred
- 35 years of experience in product management growth marketing or a related field.
- Proven track record of developing and executing successful growth strategies.
- Strong understanding of ecommerce user acquisition retention and growth principles.
- Experience with user behavior analytics A/B testing and datadriven decision making.
- Excellent analytical skills and the ability to translate data insights into actionable recommendations.
- Strong communication collaboration and project management skills.
- Passion for ecommerce and a deep understanding of the current market landscape.
Benefits:
- Competitive salary and benefits package.
- Opportunity to work in a fastpaced and dynamic environment.
- Make a significant impact on the growth of a leading ecommerce platform.
- Be part of a talented and collaborative team.
user experience design,whatsapp communication,delivery scheduling,customer lifecycle management,user experience,funnel optimization,persona development,user interface design,product management,risk assessment,automation tools,payment processing,data analysis,chatbots
Employment Type
Full Time
Key Skills
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