About the Company:
We are a leading IT services company specializing in Salesforce cloud computing and marketing automation. Our team is dedicated to delivering innovative solutions that enhance customer engagement and drive business growth.
Location: KhayabaneAmin Lahore
Job Type: FullTime (Preferably Onsite in Lahore) Remote/Hybrid for Islamabad/Karachi Candidates
Salary Range: Open Budget (Marketing Competitive)
Other Perks: EOBI Health Insurance Plan Life Insurance Free Meals
Job Description:
We are seeking a Salesforce Marketing Cloud Professional to design build and optimize multichannel marketing campaigns. The ideal candidate will have handson experience in Marketing Cloud Journeys automation workflows segmentation and personalization ensuring effective customer engagement strategies.
Key Responsibilities:
- Design develop and optimize Marketing Cloud Journeys and automation workflows for targeted customer engagement.
- Create and manage email campaigns SMS and push notifications using Email Studio Mobile Studio and Journey Builder.
- Develop and implement responsive dynamic and personalized email templates and landing pages.
- Integrate Salesforce Marketing Cloud with external systems data sources and APIs to ensure seamless data flow.
- Configure Marketing Cloud Connector and integrate it with Salesforce CRM and thirdparty applications.
- Build and optimize audience segmentation using SQL Data Extensions and Automation Studio.
- Ensure compliance with CANSPAM GDPR and other data privacy regulations in all marketing communications.
- Monitor analyze and interpret campaign performance metrics providing insights and recommendations for improvement.
Requirements:
- Salesforce Marketing Cloud Certification is mandatory.
- Strong expertise in solution design data segmentation and optimization.
- Proficiency in SQL scripting and query optimization.
- Knowledge of HTML CSS JavaScript and AMPscript for email and landing page development.
- Experience in multichannel subscriber management and web analytics.
- Strong project management skills to ensure timely and successful campaign .
If you have a passion for marketing automation datadriven strategies and campaign optimization wed love to hear from you!