Marketing Operations Specialist
Marketing Operations Specialist
Posted on :
24-02-2025
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Job Description
About the Role:
As a Marketing Operations Specialist you will ensure that marketing campaigns are properly automated tracked and integrated with sales efforts. You will optimize CRM workflows for better campaign efficiency.
Key Responsibilities:
Manage and optimize CRM and sales automation workflows.
Ensure accurate tracking of marketinggenerated leads and sales handoff.
Monitor email engagement lead scoring and campaign performance analytics.
Work with sales teams to refine lead handoff processes.
Qualifications:
3 years in marketing automation CRM management or data analytics.
Handson experience with CRM platforms.
Experience with campaign tracking and amp; performance analytics.
Preferred Degree:
Bachelors in Business Analytics Marketing Data Science or Computer Science
Certifications in CRM Marketing Automation or Data Analytics (Google Analytics Tableau) are highly valued
More Important Than Degrees:
Strong CRM and amp; marketing automation experience
Ability to analyze and optimize email engagement lead scoring and campaign performance
Experience integrating sales and amp; marketing workflows using automation tools
Employment Type
Full Time
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