Digital Analytics Specialist

At our vision is to empower people to make informed decisions about their insurance protection needs with claritytransparencyand smart technology.

Our mission is toembed certainty in the insurance process transforming from acomparisonplatform into a Trusted Advisor.

Why this role exists

This role exists becauseweremaking a fundamental shift: from showing prices to giving advice.That requiresbetter data sharper insights and faster decisions. Wedontneed someone who will just build dashboardsbut someone who willunblock teams connect dots across marketingproduct&commercial and push for better decisions.

Ifyourethe type of person who sees a broken metric and investigates who asks why are we measuring this instead of blindly tracking KPIs and who uses AI to move 10x fasterkeep reading!

What you willbe doing:

Own digital measurement and insight generation

• Turn messy data into clear answers.

• Challenge teams when metricsdontmake sense. If a KPIisntactionable kill it or redesign it.

Design and scale tracking infrastructure

• Lead GTM implementations (tags triggers data layers event schemas) with rigorous QA and governance

• Build tracking frameworks (GA4 GTM event schemas) that scale as we grow

• Define tracking specs for new features campaigns and experiments aligned with business KPIs

• Automate recurring analyses so teams get insights faster

• Use AI tools (ChatGPT Claude Copilot) to accelerate analysis generate hypotheses and pressure-test assumptions

Unblock performance and experimentation

• Work with Performance Marketing tooptimizeacquisitionspending attribution models and channel mix

• Identifywhere campaigns are bleeding money and wherewereleaving growth on the table

• Support A/B testing and CRO not as a spectator but as the person who designs tests reads results and pushes for action

Cross-functional curiosity

• Coordinate with SEO toidentifytechnical and content opportunities that drive high-margin organic traffic

• Partner with Product and Tech to ensureweremeasuring what matters

• If Commercial is stuck on conversion analysis or Marketingcantexplain why a channeltanked youdontsay not my areabutwe dig in and help figure it out.

Ensure data quality and trust

• If reports are wrong people make bad decisions. Own data governance QA and debugging.

• When something looks offdontwait for someone else to notice! Investigate and fix it.

Yourea fit if you:

Have the technical chops

• 3-6years in Digital Analytics Marketing Analytics or Performance Marketing environment
  

• Deep hands-on experience withGA4GoogleTagManagerSQL and BI tools(Qlik Sense Looker Studio Power BI or similar)and proven ability to turn raw data into executive-level insights that drive decision
  

• Understand attribution models customer journeys funnels conversion optimizatio
  

• Know how digital acquisition works(Google Ads Paid Social SEO campaign performance mechanics)
  

But more importantly - you have the mindset

• You ask questions.Youdontassume the current process is correct just because it exists.
  

• Youdontwait for permission.If you see a problem you fix it. Ifyoureblocked you find another way.

• You care about other peoples problems.If Marketing is stuck on attribution or Product needs funnel analysis you jump in.

• You want feedback and push yourself.
  Yourenot here to coastyourehere to get better and deliver impact.

• Comfortable using AI tools to accelerate analysis automate repetitive work and improve productivity whilemaintainingstrong analytical judgment and ownership
  

Communication matters

• Fluency in English (written & spoken)

• Ability to explain complex technical concepts to non-technical stakeholders

• Youdontjust send reportsbuttell the story behind the numbers
  

Nice to have:

• Experience withBigQueryor cloud-based data environments

• Familiarity withPythonfor analytical tasks

• Background in insurance fintech e-commerce or high-traffic digital environments

• Exposure to experimentation frameworks (A/B testing CRO)

• ProficiencywithGSCAhrefs/Semrushfor SEO analysis

What we offer you:

• Being a member of a Great Place to Work awarded company with a relaxed and modern working atmosphere

• Competitiveremunerationscheme

• Private Health Coverage on the Companys group program & a yearly check-up plan

• A relaxed and modern working atmosphere

• Hybrid working model

• Personalized working station & laptop

• Learning and Development budgetin accordance withour growth and development plan

Ifyourelooking for a place where your insights drivereal businessoutcomes andyourepushed togrowthenletstalk.

Required Experience:

Manager