Digital Marketing Communications Specialist

At Digital Loop we connect marketing and technology to create meaningful customer experiences.
As our Digital Marketing Communications Specialist youll turn our expertise in MarTech into powerful stories that reach the right audiences across digital channels. Youll coordinate curate and optimize our content from website pages and social media to thought-leadership pieces and campaigns ensuring our brand message is consistent clear and engaging.

This role is ideal for someone who combines strategic thinking with hands-on execution enjoys collaborating across teams and thrives at the crossroads of marketing content and technology.

• Coordinate website content and updates between management technical expert teams and SEO specialists
• Create and publish new website pages that explain our solutions clearly and in an engaging manner
• Continuously optimize website content for user experience clarity and SEO performance
• Manage translations and localized content for our multilingual website

• Maintain our editorial plan and coordinate contributions from internal experts and partners
• Support content creation for blog posts whitepapers and case studies on MarTech trends
• Oversee editing publication and quality control in our CMS
• Manage translations and ensure consistent tone and brand identity across languages

• Plan schedule and publish social media content on LinkedIn and Instagram
• Collaborate with designers and tech experts to create engaging formats (posts infographics short videos)
• Manage timing hashtags and cross-channel storytelling to increase engagement and reach
• Track performance and optimize based on analytics

• Coordinate guest articles speaker opportunities and media collaborations in the MarTech ecosystem
• Research industry topics and manage stakeholder communication for outreach activities

• Liaise with external Google Ads consultants and align campaign content and targeting
• Manage the setup and optimization of landing pages (e.g. Unbounce)

• Degree in Marketing Communications Media or a comparable field
• 35 years of professional experience in digital marketing corporate communications or MarTech
• Confident working with CMS tools SEO basics and Google Analytics
• Excellent German (C1C2) writing skills and strong English (C1)
• A structured proactive working style and the ability to manage multiple stakeholders
• A sharp sense for clarity storytelling and visual consistency especially in complex tech-driven topics

• Shape how we communicate different MarTech solutions to global audiences
• Collaborate with cross-functional teams and the leadership team
• Enjoy a hybrid and flexible work environment
• Benefit from different learning opportunities in a fast-evolving industry

Digital Loop GmbH is a dynamic fast-growing consulting firm specializing in Digital Analytics & BI Marketing Technologies Digital Marketing and Web & Software Development.

Operating at the intersection of marketing and technology we support both ambitious start-ups and established DAX-listed companies in harnessing the full potential of their digital channels. Guided by our belief that the future belongs to those who master this dynamic relationship we design and implement individual data-driven marketing solutions that drive sustainable growth and enhance customer experiences.