Senior Manager - Logistic Recruitment Marketing

Company Introduction

Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door.

Our services in Taiwan include Rocket Delivery which offers next-day delivery for a wide selection of items at affordable prices Rocket Oversea which offers free international delivery on millions of best-selling products from Korea the U.S. and beyond.

We are looking for talents to help us lead Coupangs expansion in Taiwan. This is an exceptional opportunity to become a part of Coupangs growth in Taiwan and create a world where our customers wonder How did I ever live without Coupang

Role Overview

We are seeking a dynamic and results-oriented leader of Growth Marketing who will be responsible for developing and executing strategies to attract and retain temporary and fixed-term workers for ourfulfillment centers. This role requires a strategic thinker with a deep understanding of digital marketing data analytics and recruitment marketing. This leadership role is ideal for someone with a proven track record or scaling tech startups and e-commerce platforms in competitive marketing particularly in Asia (although not an essential requirement).

What You Will Do

• Develop and lead comprehensive growth marketing strategies across various digital channels (e.g. paid search social media email marketing content marketing).

• Optimize marketing campaigns to maximize ROI and improve candidate acquisition and retention.

• Ability to work with workforce suppliers and strategize to leverage them for the workforce fulfilment

• Define roadmap for growth working Product and Engineering teams to build capabilities to improve efficiency of marketing spend.

• Lead discussions and manage relationships with senior stakeholders with other performance marketing channel partners.

• Collaborate with cross-functional teams including HR operations and product teams to align marketing efforts with recruitment goals.

• Build and manage a high-performing team fostering a culture of innovation collaboration and excellence.

• Analyse market trends and candidate behaviour to identify and capitalize on recruitment opportunities.

Basic Qualifications

• 8-12 years in performance marketing with at least 4 years in leadership role ideally in a fast-growth tech company or e-commerce platform at scale.

• Experience leading cross-channel marketing strategies (paid organic and social search and display marketing).

• A proven track record of leading acquisition engagement and funnel optimization with a focus on long-term growth.

• Strong proficiency in using data and analytics to deep dive on challenges to help guide business decisions.

• Demonstrated bias for action with a proven ability to execute rapidly take ownership and drive initiatives from concept to completion.

• Known for decisiveness pragmatic problem-solving and the ability to pivot quickly in response to market demands.

• Experience in leading and scaling high-performing cross-functional teams across geographies.

• Highly credible with the ability to work with leadership inform and support decision making by leveraging your deep expertise in growth marketing.

Recruitment Process and Others

Recruitment Process

• Application Review - Phone Interview - Onsite (or Virtual Onsite) Interview Offer
• The exact nature of the recruitment process may vary according to the specific job and may be changed due to scheduling or other circumstances.
• Interview schedules and the results will be informed to the applicant via the e-mail address submitted at the application stage.

Details to Consider

• This job posting may be closed prior to the stated end date for application if all openings are filled.
• Coupang has the right to rescind an offer of employment if a candidate is found to have submitted false information as part of the application process.
• Those eligible for employment protection (recipients of veterans benefits the disabled etc.) may receive preferential treatment for employment in accordance with applicable laws.

Privacy Notice

• Your personal information will be collected and managed by Coupang as stated in the Application Privacy Notice located below: Experience:

  Senior Manager