Marketing Manager (South Africa)
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Job Location:
Cape Town - South Africa
Monthly Salary:
$ 2000 - 2500
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Marketing Manager
Remote South Africa
$2000 $2500 USD/month (based on experience and client assessment)
Work Hours: 9:00 AM 6:00 PM Central Time MondayFriday
About the Role
A fast-growing B2B SaaS company is seeking a Marketing Manager to take full ownership of their marketing strategy and execution. This is a hands-on strategic role where youll drive acquisition optimize conversion and experiment with innovative growth channels to help the company scale sustainably.
The ideal candidate is a curious analytical and creative generalist with experience in growth marketing digital marketing or SaaS marketing. Youll work closely with the leadership team to make strategic bets execute campaigns and report on successes and failures to maximize ARR growth.
Key Responsibilities
Own the marketing budget and drive quarterly and annual marketing strategy.
Report on marketing performance linking activities to trial signups and paid plan conversions.
Provide analysis and recommendations from quantitative and qualitative data.
Optimize the website to drive engagement and increase free trial signups.
Execute campaigns to increase free trial-to-paid plan conversion via email paid ads and other channels.
Define and run acquisition programs to generate and capture market demand.
Find hire and manage contractors or agencies to fill execution gaps.
Develop outbound email campaigns and automated strategies using tools like Clay Warmly HubSpot etc.
Implement and optimize advertising across Google Paid Search YouTube Meta and LinkedIn.
Plan influencer marketing campaigns on platforms like Instagram TikTok Reddit and others.
Develop and execute content strategy including blogs case studies and reports tracking performance with SEO and content consultants.
Plan prioritize execute and track experiments to discover new demand sources and improve conversions.
Stay up to date on marketing technology trends and optimize the tech stack for maximum ROI.
Minimum Requirements
- Bachelors degree in marketing business or related field (or equivalent experience).
- SaaS Industry preferred but must have project management vendor management or marketing metrics management experience
- Should understand online selling and key marketing metrics (e.g. CPC Cost Per Click CPL Cost Per Lead). If unfamiliar with these metrics you should beadaptable and eager to learn.
3 years of experience in growth marketing digital marketing or related roles with a track record of driving customer acquisition and revenue.
Experience with product-led growth (PLG) models preferred.
Proven ability to manage end-to-end marketing campaigns from conception to execution to measurement.
Strong analytical skills with a data-driven approach.
Excellent project management skills and ability to deliver in a fast-paced environment.
Experience with marketing tech platforms (HubSpot Google Analytics Looker Clay Warmly etc.).
Proficiency in digital channels: SEO PPC social media ads and email marketing.
Exceptional written and verbal communication skills.
Creative thinker with a growth mindset and passion for driving business growth.
What Youll Bring
Curiosity innovation and an owners mindset.
Strategic thinking and hands-on execution.
Ability to experiment learn and scale successful initiatives.
Required Experience:
Manager
Key Skills
- Business Development
- Company Policies
- Customer Service
- Financial Performance
- Revenue Growth
- Oversight
- Regional Sales
- Account Management
- Project Management
- Product Line
- Ensure Compliance
- Human Resources
- Procedures
- Sales Goals
- Direct Reports
About Company
Somewhere, formerly Support Shepherd. We find you amazing employees who cost 80% less than US equivalents, backed by our 6-month Perfect Hire Guarantee.
