Marketing Coordinator
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Job Location:
Fort Worth, TX - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
At The DiamonD Classic much of our success can be attributed to the strength of our marketing division. To build on the momentum were searching for a highly qualified marketing coordinator who can contribute to existing programs while assisting with development of new initiatives aligned with company and client goals. The ideal candidate will have experience in a wide range of marketing functions including communications advertising branding digital and social media. The marketing coordinator must be an organized multitasker able to handle many diverse projects simultaneously and meet tight deadlines.
Objectives of this role
- Assist in developing and implementing the companys brand strategy
- Ensure that all marketing efforts serve immediate and long-term business goals by identifying and executing improvements for processes content and lead generation
- Prepare marketing activity reports and metrics for program success
- Compile market research forecasts competitor analyses campaign results and consumer trends
- Support the development and maintenance of internal tools including credentials database trackers global contact directory and intranets
- Build knowledge and education regularly through workshops research and seminars and share best practices and local marketing tactics with team members
Responsibilities
- Conduct research of market trends customer behavior and competitor landscape and prepare reports by analyzing and summarizing data
- Support the marketing director in establishing and evaluating marketing strategy by assembling sales forecasts setting objectives organizing promotional presentations and updating calendars
- Communicate campaign objectives timelines and deliverables to sales team and provide instructions for usage and promotion
- Plan meetings events conferences and trade shows by identifying requirements establishing contacts developing schedules and assignments and coordinating mailing lists
- Maintain inventory of sales support materials ensuring all are current and accurate and coordinate the creation of new materials when necessary
- Continually seek new sources of prospective customer data and provide recommendations to sales and marketing leadership
Required skills and qualifications
- Experience in marketing coordination or similar role
- Knowledge of traditional and digital marketing content marketing and social media marketing
- Experience using data analytics software for research
- Excellent communication and presentation skills
Preferred skills and qualifications
- Bachelors degree (or equivalent) in marketing advertising or communications
- Familiarity with content management systems (CMS) and customer relationship management (CRM) tools
- Working knowledge of HTML and design and email software
- Experience in budgeting and forecasting
Key Skills
- Graphic Design
- Marketing
- MailChimp
- Microsoft Publisher
- Adobe Creative Suite
- Constant Contact
- Email Marketing
- Adobe Photoshop
- Social Media Management
- Adobe Illustrator
- Wordpress
- Adobe Indesign
About Company
35 employees
The Diamond Classicis the most unique incentive out there, it is truly for everyone, The Diamond Classic idea came from struggling to choose to breed to stallions in incentives or to breed to what we liked most, we understand not everyone can afford to pay to be in every incentive and ... View more
