Brand Manager, Alani Nu
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Job Location:
Boca Raton, FL - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
Celsius based in Boca Raton FL is a global consumer packaged goods company with a proprietary clinically proven formula for its master brand CELSIUS a lifestyle energy drink brand born in fitness and a pioneer in the rapidly growing energy category. Celsius Holdings Inc. also includes Alani Nu a premium active nutrition and better-for-you brand further expanding our reach across the health and wellness space.
At Celsius we pride ourselves in providing our employees with a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders innovators and game changersas every employee is an owner of the CELSIUS brand upon joining the organization.
Ready to energize your career Join a team thats pushing boundaries and redefining what it means to LIVE FIT.
As our Brand Manager youll be a key strategic partner on shaping how the brand shows up in market reporting directly to the Sr. Director of Brand Marketing.
This role will help build strategy across launches and evergreen programs ensuring Alani Nu continues to build loyalty among consumers as well as gain new fans. Youll work on consumer-facing campaigns brief creative partners and translate insights into bold ideas that drive awareness engagement and sales.
Preference for candidates to be onsite in Louisville KY or Boca Raton FL (Open to fully remote candidates).
Travel Requirements: N/A
People Management Responsibilities: Yes
Role Type: Full-Time
Requirements
- 35 years in brand marketing consumer packaged goods or lifestyle brands
- Bachelors degree in Marketing or related field
- Proven experience leading consumer-facing campaigns across digital retail or experiential
- Strong project management and organizational skills with ability to handle multiple priorities
- Exceptional presentation skills you know how to build polished visually engaging decks that inspire teams and partners
- Creative thinker with strong consumer instincts and passion for brand building
- Analytical and data-driven with ability to turn insights into actionable strategies
- Excellent written and verbal communication skills; thrives in cross-functional collaboration
- Natural trend-spotter with a passion for pop culture wellness and lifestyle marketing
Responsibilities
- Lead development of 360 marketing playbooks for product launches and seasonal campaigns across North America
- Translate insights into bold consumer-first marketing strategies that drive awareness engagement and sales
- Build and deliver internal and external-facing decks that serve as sales tools training resources and brand guidelines
- Partner cross-functionally with departments like Social Influencer Operations Creative Commercial Field Marketing and E-commerce to ensure aligned and seamless execution
- Track performance against KPIs analyze results and make recommendations to optimize future launches
- Support innovation by coordinating with Supply Chain and Commercial teams on go-to-market strategies
- Manage and track brand marketing budgets in partnership with Finance
Benefits
- Comprehensive Medical Dental & Vision benefits
- Long- and short-term disability
- Life insurance
- 10 Vacation days per year subject to accrual policy
- 11 Company paid holidays
- 401(k) with Company match
- Identity theft and legal services
The base salary range for this position is dependent on experience and location. The final offer will be determined based on job-related knowledge skills and qualifications. This position may be eligible for other compensation including bonuses and Restricted Stock Units (subject to company plans).
We promptly review all applications. Highly qualified candidates will be contacted for interviews.
Colorado Applicants: Applications are accepted on an ongoing basis until the position is filled.
CELSIUS Holdings Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We provide equal employment opportunities (EEO) to all applicants without regard to race ethnicity religion gender identity sexual orientation disability status or any other characteristic protected by applicable laws. If you require accommodations during the application process please reach out to
The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties responsibilities and qualifications required of employees assigned to this job.
Required Experience:
Manager
Key Skills
- Digital Marketing
- Marketing
- Management Experience
- Profit & Loss
- Analysis Skills
- Microsoft Powerpoint
- Market Research
- Project Management
- Product Management
- P&L Management
- Product Development
- Branding
About Company
15 employees
Celsius Tanneryoffers the premier tanning experience in south Overland Park. Our goal is to make our customers feel welcome and pampered, while providing great results. Our vision for an upscale tanning salon that was truly a first-class operation has become a reality over the past t ... View more
