Director, Recruitment Marketing-Remote

Director Recruitment Marketing

Schedule: Days: MF
Job Location Type: Remote

At Lifepoint Health we are committed to empowering and supporting a diverse and determined workforce who can drive quality scalability and significant impact across our hospitals and communities. As a member of the Health Support Center (HSC) team youll support those in our facilities who are interfacing and providing care to our patients and community members positively impacting our mission of making communities healthier.

The Recruitment Marketing team drives employer brand awareness advertising campaigns and candidate engagement through digital media events and creative communications. We collaborate across departments work with external agencies and support Talent Acquisition priorities with innovative and data-driven solutions.

A Director Recruitment Marketing who excels in this role:

• Leads recruitment marketing strategy and advertising campaigns across a diverse portfolio of brands including day-to-day management of the agency of record and external partners.

• Stewards the Employer Brand and employee value proposition (EVP) ensuring creative and integrated campaigns that highlight Lifepoints values culture and benefits.

• Participates in metrics and reporting to assess the effectiveness of digital marketing efforts in driving brand awareness applications and key objectives.

• Manages online content and candidate-facing digital properties including social media channels and career websites optimizing usability design and conversion.

• Facilitates technical integrations between ATS systems career websites and external media platforms.

• Leads annual strategic planning and budgeting for recruitment marketing programs ensuring budget compliance.

• Supports internal communication and media requests including writing job descriptions collateral (flyers emails mailers banners) and developing localized media plans.

• Identifies innovation opportunities and emerging trends in digital strategy and recruitment marketing.

• Leads a team by setting priorities aligning resources and inspiring impactful programming.

We believe that investing in our employees is the first step to providing excellent care and addition to your base compensation this position also offers:

• Comprehensive Benefits: Multiple levels of medical dental and vision coverage for full-time and part-time employees.

• Financial Protection & PTO: Life accident critical illness hospital indemnity insurance short- and long-term disability paid family leave and paid time off.

• Financial & Career Growth: Higher education and certification tuition assistance loan assistance and 401(k) retirement package and company match.

• Employee Well-being: Mental physical and financial wellness programs (free gym memberships virtual care appointments mental health services and discount programs).

• Professional Development: Ongoing learning and career advancement opportunities.

Applicants should have a Bachelors Degree in Marketing Communications or related field and 810 years of experience in Marketing or Recruitment Marketing .

Additional requirements include:

• Experience delivering results in large complex organizations.

• Strong understanding of hospital/healthcare industry operations.

• Excellent writing presentation and communication skills.

• Proven success leading in a fast-paced transformational environment.

• Strategic planning expertise with the ability to influence and implement creative solutions.

• Effective collaborator with senior leaders and cross-functional teams.

• Management experience & skills with ability to manage multiple initiatives simultaneously.

• Proficiency in digital platforms analytics and technical integrations.

Travel Requirement: Up to 5% overnight travel by land and/or air.

EEOC Statement
Lifepoint Health is an Equal Opportunity Employer. Lifepoint Health is committed to Equal Employment Opportunity for all applicants and employees and complies with all applicable laws prohibiting discrimination and harassment in employment.

Employment Sponsorship Statement
You must be authorized to work in the United States without employer sponsorship.