Company: Dexter Health
Role: Account Executive
Location: Cologne Germany
Language Requirement: Fluent German (Native or Business Fluent) and English
Work Setup: In-office (5 days/week) WeWork initially transitioning to hybrid after early-stage team build-up
Industry: HealthTech Elderly Care
Product: AI-powered documentation platform for caregivers (voice-first interface); evolving into a full ERP for elderly care providers
Local Team Overview:
- 1x Account Executive
- 1x Customer Success Manager (CSM)
- 1.5 FTE SDRs (external agency to be replaced)
- Founder-led sales still active
- Hiring 2x AEs and 1x Head of Sales
Role Scope:
- Focus: Mid-market sales into elderly care facilities (church-run and private)
- Buyer Persona: Operational managers facility leads
- ACV: Average 30K (based on 90/resident/year avg. 320 residents per deal)
- Deal Range: 8K (small single facility) to 500K (multi-facility enterprise)
- Sales Cycle: 4-6 months Mid-length pilot-first approach (POC at 1200 with 90% conversion rate)
- Churn: 0% in first 12 months now slightly above zero after 1617 months
- Competitive Landscape: Main competitor is Voice (Berlin-based); Dexter wins 6070% head-to-head deals
Sales Structure:
- SDRs: Agency-led outbound to be replaced post Head of Sales hire. Focus is phone-first.
- AEs: Full-cycle. Combination of inbound and self-generated leads (20-30% will be self-generated by AEs)
- CSM: Focused on implementation and upselling future product modules. Potentially reports into Head of Sales (or dotted-line depending on structure).
Responsibilities for Account Executive
- This is a role where you do 20% pipeline generation and focus 80% on closing inbound and outbound deals
- Your main responsibility is to drive revenue growth against target
- You can have an impact on the development of sales procesess
- You will collaborate with Customer Success (important for long-term upsell strategy)
- Travel required: 12 days/month for client visits demos or events
- Will report directly to the Founder for now - until a Head of Sales will be hired
What Makes Dexter Unique (beyond the website):
- Building a category-defining product in a deeply underserved space (elderly care)
- Product already delivering 4060 mins saved per nurse per day
- Vertical focus allows for deeper automation vs. competitors
- Already onboarding 2 facilities per week
- 600K total revenue from launch; 500K ARR in 2024 with 1.5M target by EOY
- Clear long-term vision to become the system of record for elderly care
Growth Opportunity:
- Be part of the first sales team which comes with making an impact in an entrepreneurial environment
- You get equity (0.1 - 0.2%) and can get long-term strategic involvement
Must-Have Criteria:
- Minimum 1-2years of B2B SaaS sales experience(can be pure SDR experience for someone ready to close)
- Strong understanding of cold calling prospecting and top-of-funnel activity (can show track record)
- Willingness to work 5 days a week in the Cologne office (with some flexibility later)
Nice-to-Have Criteria:
- 1 year of AE of ful-cycle sales experience
- Experience in early-stage SaaS startups
- Familiarity with voice AI healthcare software or vertical SaaS
- Previous experience in similar ACV/deal structures or mid-market strategy
Compensation:
- Base Salary: 50K60K
- OTE: 100K(uncapped)
- Equity: 0.1-0.2% shares
Hiring Process:
- Step 1: Initial call with Marc (Founder)
- Step 2: Case study (coach-the-rep mock sessions)
- Step 3: In-person meeting or lunch
- Step 4: Offer stage (incl. optional reference check)
Feedback & Communication:
- Feedback on CVs expected within 2448 hours
- Slack channel will be set up for daily communications
- Marc to share Calendly link for interview scheduling
- Weekly 2025 min check-ins with Bluebird to review pipeline
Video: Slack
Required Experience:
IC