Customer Experience & Segmentation Director- Electric Power Division
Customer Experience & Segmentation Director- Electric Power Division
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 185400 - 278160
1 Vacancy
Job Description
Career Area:
SalesJob Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar yourejoining a global team who cares not just about the work we do but also about each other. We are the makers problem solvers and future world builders who are creating stronger more sustainable communities. We dontjust talk about progress and innovation here we make it happen with our customers where we work and live. Together we are building a better world so we can all enjoy living in it.
About Electric Power Division:
Caterpillars Electric Power Division (EPD) offers integrated solutions parts and services to meet the needs of our various commercial and industrial electric power customers. EPD supports a wide range of customer applications across the globe including providing back-up power to hospitals providing emergency power when natural disasters strike and supporting critical infrastructure for data centers municipalities and more. With a rich history of more than 95 years in the electric power business our team has world-class expertise and a proven ability to adapt to changing demands. Were committed to providing sustainable and reliable solutions to our customers. Join our team to help build a better more sustainable world for future generations!
We are seeking a strategic and data-driven Customer Experience & Segmentation Director within the Electric Power Division to drive customer-centric growth initiatives across our power generation business. This role will be responsible for developing and executing segmentation strategies that enhance customer understanding optimize go-to-market approaches and inform product service and marketing decisions.
The ideal candidate will combine deep analytical expertise with strong business acumen and a passion for translating insights into action. This role is pivotal in shaping how we engage with diverse customer segmentsfrom utilities and industrials to EPCs across global markets.
Develop behavior-based customer segmentation profiles
Map customer journeys to identify decision timelines and criteria opportunities for early and often engagement and the key criteria that matter most.
Improve personalized multi-channel customer recommendations and personalized marketing
Bring a differentiated behavioral segmentation understanding and establish a customer experience strategy
Work with Electric Power business Vice Presidents to embed customer segmentation in business reporting go-to-market strategy product and marketing strategy and digital
Be a trusted coach for potential leaders focusing on improved business and financial acumen leadership performance management and employee insights action plans
Build an EP leadership program that can be leveraged with leaders focusing on situational business-based scenarios including executive presentations storytelling and communication.
Provide support and development for customers dealers and Caterpillar tools including Specsizer and Salesforce.
Oversee and facilitate the expansion of customer engagement with Caterpillars PowerHub platform for online sizing configuration and online product ordering.
Job Requirements:
Degree required
10 years of Sales or Marketing Experience
Top Candidates will also have:
Previous customer segmentation experience
Previous experience in developing commercial strategies
An understanding of digital including eCommerce
Skills Requirements:
Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.
Effective Communications: Understanding of effective communication concepts tools and techniques; ability to effectively transmit receive and accurately interpret ideas information and needs through the application of appropriate communication behaviors.
Business Development: Knowledge of business development tools techniques and approaches; ability to explore and develop potential areas of business growth for the organization.
Value Selling: Knowledge of the principles and practices for selling products technology and services; ability to provide overall product/service value and to differentiate support offerings that address clearly understood customer needs.
Additional Information:
This role will be onsite 5-days per week in Irving TX or Mossville IL with <20% travel.
Visa Sponsorship is not offered for this role.
Domestic relocation will be available.
Summary Pay Range:
$185400.00 - $278160.00Compensation and benefits offered may vary depending on multiple individualized factors job level market locationjob-related knowledge skills individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.
Benefits:
Subject to plan eligibility terms and guidelines. This is a summary list of benefits.
Medical dental and vision benefits*
Paid time off plan (Vacation Holidays Volunteer etc.)*
401(k) savings plans*
Health Savings Account (HSA)*
Flexible Spending Accounts (FSAs)*
Health Lifestyle Programs*
Employee Assistance Program*
Voluntary Benefits and Employee Discounts*
Career Development*
Incentive bonus*
Disability benefits
Life Insurance
Parental leave
Adoption benefits
Tuition Reimbursement
* These benefits also apply to part-time employees
This position requires working onsite five days a week.Relocation is available for this position.Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer such as H L TN F J E O. As a global company Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at Dates:July 15 2025 - July 21 2025Any offer of employment is conditioned upon the successful completion of a drug screen.
Caterpillar is an Equal Opportunity Employer Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.
Not ready to apply Join our Talent Community.
Required Experience:
Director
Employment Type
Full-Time
