Director of Marketing
Director of Marketing
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Job Details
Description
Position Summary
The primary goal of the Director of Marketing is to support the Marketing & Communications department in the practice of promoting the Walsh brand name and mission both locally and beyond. The Director of Marketing under the supervision of the Vice President for Marketing & Communications is responsible for planning developing implementing and measuring the colleges marketing strategies both external and internal to align with the strategic goals of the institution and coordinate cross enterprise at both strategic and tactical levels within the function of the organization.
Essential Duties and Responsibilities
The essential functions include but are not limited to the following:
- Develops and executes the Universitys integrated marketing initiatives.
- Develops and executes comprehensive marketing plans that will enhance the colleges image and position.
- Responsible for planning evaluating and reporting on goals and long-range marketing strategies.
- Assures the colleges brand is communicated to all constituencies both internal and external all of which are tied directly to the colleges mission vision and strategic plan.
- Works with departments/programs on implementing communication/marketing plans that align with University priorities
- Negotiates and maintains vendor/service contracts coordinating the Request for Quotes (RFQs) process as needed.
- Supports online registrations for various events across campus by developing online RSVP forms and portals to allow for online payment and tracking guests
- Works with other departments on event planning and execution
- Develops and oversees the Universitys social media network for strategic initiatives that support marketing efforts
- Photography or videography at designated campus events as needed
This job description in no way states or implies that these are the only duties to be performed by the employee(s) of this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.
All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities.
Required Qualifications (Knowledge Skills and Abilities)
Must understand and support the Mission Vision and Code of Ethical Conduct of Walsh University as a Catholic higher education university as expressed in Ex Corde Ecclesiae and possess the following:
- Bachelors degree in marketing communications or a related field.
- 5-7 years of demonstrated successful experience directing marketing and branding efforts including emerging and traditional media.
- Ability to work in a fast-paced environment with strong multi-tasking skills and a keen attention to detail.
- Robust knowledge of social media digital content systems management marketing advertising and media buying.
- Strong communication leadership organizational and analytical skills and demonstrate the ability to solve problems.
- Proven ability to deal effectively cooperatively and tactfully to provide excellent customer service to internal and external stakeholders.
Education: Bachelors degree in marketing or related field
Work Experience: 5-7 years industry experience (experience in higher education preferred)
Skills and abilities:
- Professional demeanor and ability to interact with charity towards students staff and faculty. Positive attitude a must.
Physical Demands and Work Environment
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.
- Frequently: Perform required duties on campus prolonged sitting perform desk-based computer tasks use of a computer monitor walking; use fine manipulation and grasp; use a telephone; write by hand;
- Occasionally: stand and walk; twist; lift carry push and pull objects that weigh up to 20 pounds.
- Frequently: Ability to interact and communicate with members of the University and others as necessary.
Application Instructions
Applicants must submit a completed online application and any additional documents requested by the search/interview committee. This may include resume unofficial transcripts etc.
About Walsh University
Walsh University is seeking a dynamic energetic and passionate individual who is enthusiastic about the environment found on a private values based Catholic liberal arts campus. Walsh University believes in the desirability of a small university that promotes academic excellence a diverse community and close student-teacher interactions. A commitment to the Judeo Christian tradition diversity and service learning are critical to the mission of Walsh University. Walsh University is committed to principles of equal opportunity and is an equal opportunity employer.
Required Experience:
Director
Employment Type
Full-Time
