Lead Regional Marketing Manager - U.S. Public Sector
Lead Regional Marketing Manager - U.S. Public Sector
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
What are we looking for
We are looking for a dynamic and experienced public sector marketing leader to develop and execute our State Local and Education (SLED) and Federal go-to-market strategy. The ideal candidate is a results-driven marketer who is passionate about Public Sector industry marketing blends high-level strategic planning with the hands-on execution required to generate measurable pipeline and establish market leadership. This person will serve as the engine for our growth in the public sector and a key partner to the sales organization.
What will you do
- Own the go-to-market Public Sector marketing plan
- Define develop and execute comprehensive marketing programs Public Sector to drive pipeline growth and customer loyalty. Integrated marketing programs may include: conferences seminars webinars partner enablement social media direct mailer campaigns
- Align with Sales VPs and Regional Directors as the strategic marketing partner of the Public Sector sales team ensuring tight interlock on goals and strategy.
- Identify and communicate key trends competitive landscape and opportunities for growth in each sub-vertical (e.g. DoD Civilian agencies K-12 Higher Education State/Local government).
- Establish programs or processes to enable customer success and support account expansion/cross-sell/upsell
- Develop and execute a channel marketing strategy to enable engage and drive demand with and through our key Public Sector partners
- Communicate marketing plans and campaign results effectively to sales and leadership stakeholders.
- Track program results measuring program success and reporting metrics via SFDC and present to the regional AVP and marketing team
- Manage and balance regional field marketing budget and spend
What skills and knowledge should you bring
- 8 years of B2B marketing experience with a minimum of 5-7 years focused on the U.S. Public Sector.
- Proven success in a senior individual contributor role responsible for both high-level strategy and hands-on execution.
- Demonstrated experience in the cybersecurity or a closely related enterprise software (SaaS) industry.
- A track record of building and executing marketing programs with and through channel partners.
- Strong proven ability to collaborate with regional sales marketing and partner teams to achieve shared goals.
Why us
You will be joining a cutting-edge company where you will tackle extraordinary challenges and work with the very best in the industry.
- Medical Vision Dental 401(k) Commuter Health and Dependent FSA
- Unlimited PTO
- Industry-leading gender-neutral parental leave
- Paid Company Holidays
- Paid Sick Time
- Employee stock purchase program
- Disability and life insurance
- Employee assistance program
- Gym membership reimbursement
- Cell phone reimbursement
- Numerous company-sponsored events including regular happy hours and team-building events
Required Experience:
Manager
Employment Type
Full Time
