drjobs Adobe - Customer Experience Personalization Engineer

Adobe - Customer Experience Personalization Engineer

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1 Vacancy
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Job Location drjobs

Indianapolis, IN - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Encora is looking for a Customer Experience Personalization Engineer to join one of our largest healthcare clients!

Key Responsibilities:

  • Design and implementAdobe Target activities(A/B multivariate experience targeting recommendations etc.) using both client-side () and server-side approaches.
  • Develop and manageProfile Scriptsandaudience segmentswithin AEP to enable targeted personalization.
  • Integrate Adobe Target withAdobe Launch (ADC)for optimized tag deployment and data collection.
  • Implementflicker-less logicand performance optimization techniques for seamless user experiences.
  • Write and maintaincustom JavaScript codefor personalized experiences mboxes and enhancements.
  • Collaborate with UX Product Marketing and Analytics teams to define personalization strategies and KPIs.
  • Troubleshoot technical issues related to Adobe Target implementation and provide scalable solutions.

Required Skills:

  • Design and implement Adobe Target activities (A/B multivariate experience targeting recommendations etc.) using both client-side () and server-side approaches.
  • Develop and manage Profile Scripts and audience segments within AEP to enable targeted personalization.
  • Integrate Adobe Target with Adobe Launch (ADC) for optimized tag deployment and data collection.
  • Implement flicker-less logic and performance optimization techniques for seamless user experiences.
  • Write and maintain custom JavaScript code for personalized experiences mboxes and enhancements.
  • Collaborate with UX Product Marketing and Analytics teams to define personalization strategies and KPIs.
  • Troubleshoot technical issues related to Adobe Target implementation and provide scalable solutions.

Adobe Launch & Tag Management

  • Configure and manage Adobe Target implementation through Adobe Launch (Adobe Data Collection)
  • Set up rules data elements and extensions within Adobe Launch
  • Troubleshoot and optimize tag firing sequences and dependencies
  • Ensure proper data layer implementation and integration

Employment Type

Full Time

Company Industry

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