Business Expansion Specialist
Business Expansion Specialist
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Job Description
Business Expansion Specialist
HearingLife Canada and National Affiliated Providers is the largest provider of hearing healthcare service in Canada. Working in unison with the National Campaign for Better Hearings awareness campaign () our core philosophy is to do what is best for the client while increasing awareness of the effects of hearing loss and the benefits of hearing devices.
At HearingLife we are the Modern Hearing Care Professionals: Our Purpose is to provide Life-Changing Hearing Health with a Mission of Helping More People Hear Better. Are you a hearing healthcare practitioner that enjoys leading conversations exploring new frontiers taking initiative and helping more people hear better Are you searching to be part of a team that focuses on client centred care and offers a wide range of technologically advanced hearing products If you are passionate about utilizing your skills to change clients lives - then we would love to hear from you
SCOPE
eporting to the Business Expansion Manager (BEM) the Business Expansion Specialist (BES) plays a pivotal role in driving the successful launch and growth of new Greenfield hearing clinics across the organization. This role is responsible for overseeing the end-to-end execution of Greenfield openings ensuring operational readiness sales performance and strong community engagement.
The BES leads the coordination of Grand Opening events develops and implements strategic community outreach initiatives and supports clinic staff in achieving sales and operational objectives. Working collaboratively with internal stakeholdersincluding Regional Managers Divisional Sales Directors and the Marketing Teamthe BES ensures alignment with business expansion goals and brand standards.
In addition to business development responsibilities the BES supports ongoing performance monitoring training and coaching to Greenfield teams. They assess market opportunities implement corrective actions to enhance clinic performance and maintain compliance with company policies and certification requirements.
At times the BES may also contribute to business operations by performing hearing tests fittings and hearing health assessments if licensed . This position requires frequent travel across Canada to support new clinic openings and maintain strong relationships with internal and external partners.
***** This role requires the willingness to travel between 50% to 80% of the time*****
SUCCESS CRITERIA
- Establish and launch new Greenfield locations ensuring seamless setup and operational readiness
- Coordinate impactful Grand Opening events to drive community engagement and establish a strong local presence
- Ensure compliance with the HearingLife operating model driving per-person productivity and improving operational efficiency within Greenfields
- Maintain consistency in client care and adherence to brand standards to deliver exceptional customer experiences
- Provide regular updates on pre/during/post-Greenfield openings to the organization
- Coach and support both short and long-term regional sales goals and objectives contributing to sustained growth in the Greenfield portfolio
- Establish and maintain a regular cadence of community outreach activities fostering local engagement and driving clinic expansion
- Ensure active stakeholder participation for the successful execution of outreach initiatives ensuring alignment with organizational goals and maximizing community impact
RESPONSIBILITIES AND KEY ACTIVITIES
Relationship Building:
- Build and sustain strong long-term relationships with employees (Hearing Care Professionals and Client Service Administrators) to achieve clinic and regional sales goals while identifying additional growth opportunities
- Collaborate with Regional Managers Divisional Sales Directors and Head Office departments to effectively communicate activities share insights and execute projects seamlessly
- Partner with the Marketing team to represent the company at conferences seminars workshops and trade shows building brand visibility and engagement
- Collaborate with the Affinity Partner & Outreach Development Team to identify and establish new business partnerships (e.g. affinity partnerships community organizations) to drive sales growth
Drive Business:
- Identify and evaluate opportunities in markets across Canada to drive business growth
- Oversee the successful opening of new HearingLife clinics (Greenfields)
- Assess Greenfield performance against established objectives including sales forecasts budgets and P&L responsibilities and implement corrective actions to improve outcomes
- Conduct regular site visits to Greenfield clinics including post-opening documenting outcomes for review with the Business Expansion Manager
- Deliver performance feedback for Greenfield clinics to the Business Expansion Manager identifying areas for improvement and opportunities for expansion into new markets
- Manage Greenfield projects using the ASANA management tool to ensure project timelines are met
- Maintain comprehensive knowledge of the companys product portfolio and competitor offerings to remain competitive in the market
- Lead weekly conference calls and provide regular email updates to align Greenfield teams with sales and operational objectives
- Review analyze and implement financial cost-improvement strategies
- Develop and oversee training plans to ensure compliance with internal and external certification requirements
- Safeguard confidentiality regarding business activities strategic plans and proposals
- Train new Greenfield employees on company products services processes policies and BES practice guidelines (The HearingLife Way)
- Ensure Greenfield sales activities comply with the companys policies procedures and operational standards
- Collaborate with Head Office support teams to achieve sales goals and ensure accurate and timely revenue recognition
- Provide timely field activity reports and special reports to support business and product planning initiatives
- Travel frequently to customer and potential customer facilities organizations and communities to provide information support and secure new business opportunities
- Address customer requirements or complaints by coordinating with other departments to meet objectives and maintain client satisfaction
- Prepare and deliver technical presentations and demonstrations to educate clients and strengthen engagement
REQUIREMENTS EXPERIENCE AND CONSIDERATIONS
- A minimum of 3 years of experience in the hearing industry
- Demonstrated project management and/or management experience is required
- Audiology Hearing Instrument Specialist certification or equivalent is preferred
- Post-secondary education in Business or a relevant field
- Experience in clinical support and the setup of new locations is highly desirable
- Exceptional verbal and written communication skills paired with strong interpersonal abilities for effective customer interactions
- Proficiency in delivering presentations negotiation and organizational tasks along with demonstrated technical competence
- Ability to professionally and courteously represent the company in all interactions
- Self-starter with strong initiative to innovate adapt and transform ideas into actionable opportunities thriving in a fast-paced and results-driven environment
- Willingness to travel between 50% to 80% of the time for site visits and Greenfield setups throughout Canada
- Ideally located near a major airport in Canada
Required Experience:
Unclear Seniority
Employment Type
Full Time
