Data Products and Insights Marketing - Senior Advisor
Data Products and Insights Marketing - Senior Advisor
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Job Description
Calling all innovators find your future at Fiserv.
Were Fiserv a global leader in Fintech and payments and we move money and information in a way that moves the world. We connect financial institutions corporations merchants and consumers to one another millions of times a day quickly reliably and securely. Any time you swipe your credit card pay through a mobile app or withdraw money from the bank were involved. If you want to make an impact on a global scale come make a difference at Fiserv.
Job Title
Data Products and Insights Marketing - Senior AdvisorWhat does a successful Data Products and Insights Marketing Senior Advisor do at Fiserv
As a Data Products and Insights Marketing Senior Advisor you will be a storyteller and strategist who brings our Data Commerce Solutions teams vision to life. Youll collaborate with data scientists product managers and engineers to shape a suite of data products that empower our clients across the payments ecosystem. You will craft compelling narratives drive adoption and generate meaningful pipeline by translating complex analytics into customer-centric benefits.
What you will do:
- Define and champion a portfolio of data products and insight services owning the full marketing lifecycle from market research and positioning to launch and ongoing demand generation.
- Translate complex analytics into clear value propositions and messaging that resonate with customersshowing how our insights reduce risk lift revenue and improve operational efficiency.
- Develop and execute integrated Go To Market plans including digital campaigns events partnerships and content to accelerate awareness adoption and upsell of our data offerings.
- Create high-impact campaignscase studies white papers webinars and demo-driven collateralthat showcase how our insights power smarter business decisions.
- Continuously monitor the fintech and payments landscape identify whitespace opportunities and build dynamic battlecards and playbooks that empower sales teams to articulate our differentiation.
- Partner closely with Sales and Customer Success to develop consultative selling tools demo scripts ROI calculators and enablement materials that position us as trusted advisors.
- Track and optimize key performance metricslead generation pipeline velocity and win ratesand iterate quickly based on data driven insights using marketing automation and account based marketing tactics.
- Collaborate cross-functionally with Product Management Data Science UX and Engineering to align on roadmaps incorporate customer feedback and refine product enhancements.
What you will need to have:
- 10 years of experience in product marketing or insights marketing roles in fintech payments SaaS or other datacentric organizations with a proven track record of driving marquee product launches and scaling revenue.
- Hands on experience partnering with analytics and data science teams to translate features into real world impact for clients.
- Demonstrated history of building multichannel marketing campaigns account based marketing programs and sales enablement assets that deliver measurable pipeline and bookings.
- Prior experience leading marketing teams and collaborating with Product Sales and Engineering stakeholders to drive results.
- Bachelors degree in Marketing Business Analytics Technology or a related field or an equivalent combination of education work and/or military experience.
What would be great to have:
- MBA or MS in Marketing Business Analytics or a related discipline.
- Experience in payments intelligence financial services or working with large payment processing ecosystems.
- Hands on familiarity with marketing automation platforms and analytics tools (e.g. HubSpot Marketo Tableau).
- Prior experience managing marketing budgets.
- Proven success engaging external audiences through conferences byline articles and analyst relations to position your organization as a thought leader.
Important info about this role:
- This role is on-site Monday through Friday. Fiserv considers in-person collaboration to be an essential part of this role as in-person office experiences help you with your overall onboarding experience and leads to stronger productivity.
- In order to be considered you must be legally authorized to work in the U.S. without need for sponsorship now or in the future.
- This is a full-time direct-hire position and no contract options for unsolicited agency submissions will be considered.
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This role is not eligible to be performed in Colorado California District of Columbia Hawaii Illinois Maryland Minnesota New Jersey New York Nevada Rhode Island or Washington.
It is unlawful to discriminate against a prospective employee due to the individuals status as a veteran.
Please note that salary ranges provided for this role on external job boards are salary estimates made by outside parties and may not be accurate.
Thank you for considering employment with Fiserv. Please:
- Apply using your legal name
- Complete the step-by-step profile and attach your resume (either is acceptable both are preferable).
Our commitment to Equal Opportunity:
Fiserv is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion national origin gender gender identity sexual orientation age disability protected veteran status or any other category protected by law.
If you have a disability and require a reasonable accommodation in completing a job application or otherwise participating in the overall hiring process please contact. Please note our AskHR representatives do not have visibility to your application status. Current associates who require a workplace accommodation should refer to Fiservs Disability Accommodation Policy for additional information.
Note to agencies:
Fiserv does not accept resume submissions from agencies outside of existing do not send resumes to Fiserv associates. Fiserv is not responsible for any fees associated with unsolicited resume submissions.
Warning about fake job posts:
Please be aware of fraudulent job postings that are not affiliated with Fiserv. Fraudulent job postings may be used by cyber criminals to target your personally identifiable information and/or to steal money or financial information. Any communications from a Fiserv representative will come from a legitimate Fiserv email address.
Required Experience:
Senior IC
Employment Type
Full-Time
