Content Marketing Manager, Blog

Remote supporting 8am-5pm PST

Want to be part of an amazing team hell-bent on crafting a better future Were always looking for creative people who care!

We are . Designers. Doers. Dreamers. Explorers. Geeks. Hipsters. Leaders. Learners. . we fundamentally believe that were better together.

Were looking for a Content Marketing Manager with thepassion and experiencetodesign what matters one project at a time.

The Content Marketing Managerwill join the Designit team that supports Microsoft Cloud Marketing Blog and Social. This world-class team operates 100 social mediachannelsand 20 marketing blogs designed for business decision makers developers IT decision makers and IT implementers. Each month we publish over 50 blog posts to help inform educate and engage customers across the globe. Microsoft Azure Microsoft 365 Copilot Studio are just a few examples of the innovative products and services that comprise the Cloud Marketing Blog and Social ecosystem.

The ideal candidate is strategic thinker with a passion for storytelling audience engagement and executing content strategies in a fast paced environment. This person is adaptable a self-starter and thrives on bringing their growth mindset and subject matter expertise to the table. This person loves to analyze data to help stakeholders get more ROI (views and click-through rate) from their blogging efforts.

We would you like to...

• Content strategy: Plan develop and execute data-driven blog content strategies aligned with business goals brand messaging and audience needs across multiple blog properties to drive KPIs and customers into the marketing funnel.
• Content governance and optimization: Ensure all blog content (new and maturing posts) adheres to brand voice tone style guidelines accessibility standards and is optimized for search and user experience to maximize the blogs visibility.
• Cross-functional collaboration: Partner with product marketing integrated marketing brand SEO and PR/corporate comms teams to develop engaging high-quality blog content and communicate blogging best practices editorial staging process and SLAs.
• Editorial calendar planning and management: Own and maintain the blog editorial calendar ensuring consistent and timely publishing that supports key initiatives and themes. Facilitate planning meetings with product marketing teams to source schedule and align content.
• Performance analysis and recommendations: Monitor KPIs and analyze blog performance using reporting tools like Adobe Analytics and Power BI. Provide insights to improve traffic and engagement metrics. Research industry trends competitors popular topics and target audiences to help product marketing craft or refine their blog content strategies.
• Stakeholder education and relationship building: Educate internal stakeholders on content strategy principles workflows and measurement frameworks to drive adoption of blogging best practices. Build trust with both clients and internal stakeholders and articulate strategy performance and recommendations.
• Operational oversight and coordination: Partner with blog team coordinators reviewing content to optimize customer journeys align with strategic blogging best practices and staging in content management systems (CMS). Delegate and distribute workload to ensure blogs meet publishing timing and SLAs.
• Platforms and new features implementations: Partner with the platform team on blog and content management systems layout design content tagging and taxonomies platform improvements SEO strategies and user experience optimization. Coordinate to ensure website functionality and flag technical issues.

We would like you to have...

• 4 6years of experience in content marketing or content strategy.
• Minimum of 3years of experience in digital marketing or editorial publishing.
• Experience with tech brands and cloud computing preferred.
• Ability to track analyze and report on content performance and make data-driven recommendations (experience with Adobe Analytics Google Search Console Power BI or Microsoft Clarity reporting tools preferred).
• Excellent verbal and written communication critical thinking and presentation skills.
• Enterprise client-facing and customer service experience is a plus.
• Knowledge of content management systems (WordPress Adobe Experience Manager etc).
• Familiarity with Microsoft SharePoint Word PowerPoint Excel Teams and Outlook.

Would you like to join aglobalorganizationthat...

• Embraces work-life balance our employees well-being remains a top priority forus
• Promotes a culture of learning and advocacyacross the globe- diversity will enable us to strengthen ourimpact
• Encourages innovation andexperimentation
• Understands that changes willoccurand adaptability iscrucial to assist when itdoes
• Emphasizes and rewardscollaboration
• Works remotely. We continue to safeguard the health of our employees so ourinterviewing and on-boarding process will remain virtual until furthernotice

Compensation Range: $80000-$82000

This compensation range is indicative of the role. Compensation offered is on the basis of evaluation during interview process the candidates range and depth of experience business and market financials and internal pay parity.

Want to know more

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