Content and Social Media Coordinator
Content and Social Media Coordinator
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Salary Not Disclosed
1 Vacancy
Job Description
ACU is affiliated with the fellowship of the Church of Christ. All applicants must be professing Christians and willing to support the Christian mission and purpose of Abilene Christian University while employed by the university.
Manage daytoday posting engagement and community interactions across all social media channels ensuring timely responses and fostering meaningful conversations.
Build and maintain relationships with students faculty and departments to source relevant and compelling content.
Cover live events student activities and key university moments in realtime creating engaging multimedia content for various platforms.
Recruit train and supervise student employees providing guidance on content creation social media best practices and ACUs brand voice.
Ensure that all social media content aligns with ACUs mission values and student experience while maintaining a consistent brand voice.
Collaborate closely with the Social Media Strategist to align content with broader university marketing and communication goals.
Monitor ACUaffiliated social media accounts social media trends student interests and industry best practices to keep content fresh engaging and relevant.
DaytoDay Action Items:
Plan schedule and publish content using Sprout Social to post on:
Instagram
ACU Main
Willie the Wildcat
President Schubert
Podcast
LinkedIn
ACU Main
President Schubert
Facebook
Tiktok
X (formerly Twitter)
Additional platforms as content grows:
YouTube
Pinterest
BlueSky
Additional platforms as they fit
Maintain and update a content calendar to ensure a consistent posting schedule based on social media best practices.
Check in with and manage student influencer content and ACUs social media podcast initiatives.
Create video photo and story content tailored for different social media platforms.
Develop and maintain relationships with students faculty and university departments to source content and identify engagement opportunities.
Attend oncampus events to capture and share live content.
Proficiency in social media platforms including Instagram Facebook Twitter LinkedIn and TikTok.
Strong photography videography and editing skills with experience using tools such as Adobe Creative Suite Canva or CapCut.
Excellent writing and storytelling abilities with a keen eye for detail and understanding of social media trends.
Ability to work in a dynamic environment with shifting priorities and realtime content needs.
Experience managing and mentoring student employees or interns is a plus.
Strong interpersonal skills and the ability to build relationships across campus.
A passion for ACUs mission and student experience.
This position is based on ACUs campus and requires inperson attendance at university events including some evenings and weekends.
Must be comfortable capturing content in various settings including classrooms student events and outdoor campus locations.
Flexibility to adapt to emerging social media trends and university priorities.
Perform other duties as assigned to support the overall success of ACUs social media and marketing efforts.
ACU does not unlawfully discriminate on the basis of race color age sex disability genetic information national or ethnic origin in employment opportunities in keeping with applicable state and federal law.
ACU is committed to maintaining a safe and secure campus environment and protecting the universitys financial and physical assets. Therefore Abilene Christian University conducts background checks on all candidates for employment in security sensitive positions.
Required Experience:
IC
Employment Type
Full-Time
