Company Description
Excellent Publicity is one of the fastest growing media agency headquartered at Ahmedabad with 6 other offices 5 in India and 1 in UAE. We have served 3000 clients including the likes of Google Amazon UBER Reliance Adani Tata across our 300000 media services over past 13 years of our journey.
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Job Summary
The Instagram Content Creator creates engaging content to boost brand presence and audience engagement. Responsibilities include crafting highquality posts optimizing reach analyzing performance and driving community interaction. Strong creativity branding expertise and platform knowledge are key.
Roles & Responsibilities
- Develop and implement a compelling Instagram content strategy aligned with agency objectives.
- Analyze industry trends audience behavior and competitor tactics.
- Ensure content aligns with brand voice and campaign goals.
- Produce engaging posts stories reels and carousels that captivate the audience.
- Maintain superior visual aesthetics and brand consistency.
- Optimize captions hashtags and geotags for maximum reach and visibility.
- Drive follower growth boost engagement and enhance brand presence.
- Foster community engagement through active interactions in comments and DMs.
- Implement interactive campaigns such as polls quizzes and live sessions.
- Track key analytics to evaluate content effectiveness.
- Conduct A/B testing on formats captions and posting schedules.
- Adapt strategies based on datadriven insights to enhance performance.
Key skills required
- Stay ahead of trends & experiment with new formats.
- Understanding of design color theory and branding consistency.
- Knowledge of Instagram algorithms trends and best practices.
- Crafting compelling captions hashtags and keyword optimization.