Head of Marketing Brand
Head of Marketing Brand
Posted on :
21-04-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
21-04-2025
Job Description
rePurpose Globalis the worlds leading Plastic Action Platform bringing together brands consumers innovators and policymakers to collectively combat the plastic waste crisis and support impactful environmental and social action.
We are a seriesfunded social enterprise and are backed by some of the worlds best investors. We have enabled over 350 leading brands to measure reduce and take action on their plastic footprints while driving systems change on a global scale. Our efforts have led to the recovery of over 25 million kilograms of plastic waste from the environment to date protecting vulnerable coastal regions across the world. In doing so the organization has enabled the delivery of waste management services to millions of people for the first time while positively impacting the lives of thousands of marginalized waste workers across the world.
Were just getting started on our mission the fight against plastic pollution is going to take everything weve got and more. We are looking for entrepreneurial and passionate team members who thrive in a collaborative and purposedriven environment. We invite you to join our 60 member global team that is striving hard everyday to create a truly consequential company.
Role Overview
We are seeking a visionary Head of Marketing and Brand to lead our marketing efforts in pursuit of our mission to end plastic pollution. This role requires a dynamic leader who can blend strategic vision with tactical to drive marketing strategies that resonate with both decisionmakers at businesses and endconsumers.
Responsibilities:
- Strategic Brand Leadership: Craft and communicate a compelling brand narrative that differentiates rePurpose Global in the marketplace aligning with our strategic goals and mission.
- Marketing Capability Building: Build and scale inhouse marketing capabilities owning key initiatives from concept through including budget management and P&L responsibility.
- Integrated Marketing Campaigns: Develop and lead integrated marketing campaigns across all channels ensuring alignment with our business objectives and brand voice.
- Digital and Channel Expertise: Exhibit deep understanding of digital marketing landscapes optimizing our presence across traditional and emerging platforms to maximize engagement and ROI.
- Partnership Development: Identify and cultivate strategic partnerships to enhance brand visibility and market penetration. This includes negotiations and collaborations that align with our strategic goals.
- Team Development and Leadership: Hire train and lead a marketing team capable of executing complex campaigns and initiatives. Foster a culture of innovation collaboration and accountability.
- DataDriven Decision Making: Utilize analytics to guide marketing strategies assess campaign effectiveness and drive continuous improvement
- Crossfunctional Synergy: Collaborate closely with sales product development and customer success teams to create a unified approach to market penetration and customer engagement.
What We Are Looking For:
- Bachelors Degree: A bachelors degree in Marketing Journalism Environmental Science Sustainability or a related field is required. Advanced degrees or certifications in relevant areas are a plus.
- Proven Leadership: Extensive experience in a leadership role within marketing demonstrating success in brand building and campaign management in a B2B environment.
- Strategic Vision and : Ability to develop strategic marketing plans and execute them effectively across various industries and geographies demonstrating a clear understanding of communicating to a diverse range of audiences (B2B & B2C) and marketing dynamics.
- Brand and Content Mastery: Strong branding experience with a proven track record in crafting compelling content and narratives tailored to business clients and stakeholders.
- Analytical Proficiency: Strong analytical skills with experience in utilizing business intelligence tools to inform marketing strategies and decisions.
- Digital Marketing Expertise: Proficiency in digital marketing including SEO PPC email marketing and social media with a track record of optimizing channel performance.
- Collaborative and Influential: Excellent interpersonal and communication skills capable of building relationships across functions and with external partners.
- Adaptability and Innovation: Agile in adapting to evolving market conditions and proactive in anticipating market trends and customer needs.
- Mentality: Hungry capable and ambitious with entrepreneurial spirit with a persistent drive to better understanding how to amplify growth for rePurpose.
Remuneration:
- Competitive Compensation: Enjoy a highly competitive salary package based on your skills and experience.
- PerformanceBased Incentives: Earn additional rewards as you achieve key milestones and contribute to our success.
- Employee Benefits & Wellness Funds: Access medical coverage a wellness fund learning opportunities a laptop fund and WeWork partnerships.
$200000 $250001 a year
We offer a flexible salary range for this job posting that will be customized based on the qualifications of the chosen candidate. Our compensation strategy takes into account various factors including education experience knowledge skills abilities internal equity and market alignment.
Location Preference:
The role is hybrid working we are looking for the team members to be located at our head office in New York City with weekly inoffice days at our office at 1460 Broadway. We have a truly global team with members across Miami New York Philadelphia Los Angeles London Nairobi Bangalore Delhi Mumbai and Jakarta.
Required Experience:
Director
Employment Type
Full-Time
Key Skills
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