drjobs Senior Growth Manager - Conversion Retention Amazon Now

Senior Growth Manager - Conversion Retention Amazon Now

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1 Vacancy
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Job Location drjobs

Bengaluru - India

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

We are from Grocery and Everyday Essentials team in India. We are working on scaling Amazon Now Amazon Indias foray into Quick Commerce in India. We are looking for a smart and resultoriented Senior Growth Manager to grow our business. This role demands the agility to navigate across multiple functions seamlessly the resilience to thrive in a fast paced environment excitement to handle challenges headon and excellence in analytical abilities.

Were seeking someone who thrives on ambiguity harnessing their firstprinciple problemsolving skills to drive impactful outcomes. Your ability to cultivate a customercentric mindset coupled with a penchant for outofthebox thinking will be instrumental in navigating the complex landscape of our initiative.

This role will be responsible for retaining existing users and optimizing conversion rates throughout the customer lifecycle using datadriven marketing tactics

This person will be involved in coordinating with category managers operations teams designers and other people in similar roles across the business.

An ideal candidate will have the following qualities:
1. Excellent writing and verbal communication abilities
2. Attention to detail and ability to multitask and manage multiple projects
3. Strong analytical thinking and problemsolving abilities
4. Capable of identifying attracting and engaging target audiences
5. Uptodate knowledge of growth marketing trends and developments
6. Creative in devising informative engaging and motivational retention campaigns
7. Proven marketing experience on conversion and retention optimization
8. Knowledge of email newsletters push notification and merchandising
9. Understanding of landing pages optimisation user funnels and A/B testing
10. Proficiency in using website analytics tools ad serving tools and marketing software
11. Basic programming experience in HTML CSS JavaScript SQL XML

Key job responsibilities
1. CRO (Conversion Rate Optimization) Conduct A/B tests landing page experiments and UX improvements.
2. Personalization & Segmentation Implement targeted strategies based on user behavior and demographics.
3. Pricing & Monetization Experiments Test different pricing models upsells and subscription structures.
4. Customer Lifecycle Management Develop personalized engagement strategies for different customer segments.
5. Onboarding & Activation Improve firsttime user experience to ensure higher activation rates.
6. Churn Reduction Identify atrisk customers and implement reengagement campaigns.
7. Loyalty & Referral Programs Build initiatives that drive repeat engagement and wordofmouth growth.
8. Retention Analytics Monitor customer behavior dropoff points and key retention metrics (e.g. DAU MAU LTV).
9. Customer Feedback & Insights Work with customer support and research teams to improve user experience and satisfaction.
10. Work with product tech marketing and data teams to execute growth experiments.

A day in the life


About the team


6 years of professional noninternship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building executing and scaling crossfunctional marketing programs
Experience leading gotomarket for consumer software or hardware product launches

Experience using any of SQL or other analytical tools for conducting data analysis
Experience with customer segmentation profiling and targeting

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.


Required Experience:

Manager

Employment Type

Full-Time

Department / Functional Area

Marketing

About Company

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